Tag Archives: Facebook

CIEP social media round-up: April and May 2020

Two of the strangest months in memory, recorded through our social media accounts

Times such as these are tricky for a social media team whose focus is on publishing and freelancing. As with pretty much everything right now, long term we don’t know what COVID-19 might mean for publishing, the book industry, or editors and proofreaders. We entered April 2020 wondering what we could communicate to our audiences on a day-to-day basis. Too much doom would be unhelpful. Too much levity would be unwelcome. What to do? Like so many others, we took each day at a time.

Silver linings

But heartening developments emerged, at least where publishing was concerned: increased book buying during lockdown, and the appearance of online book festivals and other events, with the Hay Festival, from 18 to 31 May, presenting an impressive array of personalities including our own honorary president, David Crystal. (David also starred in Mark Allen’s new podcast, That Word Chat, on 11 May.) Online events, by their nature, could include many more people than would have attended physically. ACES, the society for editing in the US (@copyeditors), took its conference online with #ACES2020Online on 1 May, and we were promised great things by SENSE, the Society of English-language professionals in the Netherlands (@SENSEtheSociety), whose online conference was to take place in early June.

Revising our lexicon

We covered the updating of dictionaries that the coming of COVID-19 required, so that editors and proofreaders were informed about how to refer to the virus. We posted articles about new terms such as quarantini and coronacoaster, and terms that were gaining popularity such as infodemic, as well as whether we were using older terms differently now. We reminded our followers of the differences between similar terms we were now using a lot, such as hoard and horde (‘There are hordes of people hoarding toilet paper’, one Facebook follower observed).

Keeping up with tech

Video conferencing packages are now part of our lives in a way they never were before. We covered Zoom in various ways, from why Zoom makes you tired to sports commentator Andrew Cotter’s Zoom meeting with his two Labradors: a treat. Meanwhile, Cambridge Dictionaries introduced us to new video conferencing terms like zoombombing, zumping and teletherapy. Merriam-Webster noted the coining of two news-and-phone-related phrases: doomsurfing and doomscrolling.

Shelf isolation

More attention is being paid to bookshelves in these Zoom days (see ‘Bookcase Credibility’, @BCredibility, an account launched in April that comments on the bookshelves of various public figures). Of course, at CIEP we appreciate a good bookshelf (and a good book nook, a scene or figure that can be placed between shelved books). On 25 March we had proved ourselves ahead of the curve by asking our Twitter followers to #ShowUsYourShelves. To fill these shelves still further, during April and May there were a number of articles and postings about the books we could read in lockdown, to comfort us, return us to our childhoods, inspire, uplift or offer us escape, or simply to get us through. We enjoyed artist Phil Shaw’s ordering of books to tell a story with their titles, something that Orkney Library (@OrkneyLibrary), now temporarily closed, had often done for its 70K followers. And, remaining with libraries, the true story about the cleaner who rearranged the books in a library in size order – oh, horror! – inspired sympathy and hilarity in many.

Actors available

Suddenly, actors and other artists had time on their hands and were doing impromptu readings and recitals. Jennifer Ehle, Elizabeth Bennet in the famous BBC 1995 adaptation of Pride and Prejudice, read the novel chapter by chapter, and we shared this on Twitter on 6 April. Andy Serkis read The Hobbit online for charity. @SirPatStew (Sir Patrick Stewart) read a Shakespeare sonnet every day until 22 May. Our post announcing this got 83 likes and 33 shares from our delighted Facebook followers.

Home comforts

Of course, we editors and proofreaders are, for the most part, well used to all aspects of working from home, from furry assistants to endless tea or coffee drinking. And, alas, with beverages occasionally comes spillage. One of our most popular posts on Twitter was about an artist who made coffee stains into illustrations of monsters. There were a lot of them. Boy, was he unlucky with his coffee.

Funnies, Friday or otherwise

If you’re a devotee of the CIEP Facebook page, you’ll know that there’s a Friday Funny at about 4pm every week to send everyone off into the weekend with a smile. These are often comic strips by book-appreciating illustrators such as John Atkinson or authors who understand the trials of working from home such as Adrienne Hedger. When we’re very lucky, the legendary Brian Bilston releases a poem. His ‘Comparative Guidance for Social Distancing’ got 160 likes and 105 shares on our Facebook page, and it wasn’t even posted on a Friday. Sometimes the stars align and there’s a cat-and-books story we can post at the end of the week. Such an event took place on 22 May, when we enjoyed Horatio, a cat who wears (or, really, bears) costumes to promote his local library. As one Facebook user commented, ‘That is a patient cat.’ Truth.

Lockdown LinkedIn

We only started posting our blog-based LinkedIn content regularly last June, and since we passed the 10,000 followers mark last August our followers have increased again by another 8,000. Since lockdown, engagement has reduced as many of our followers seem to be working parents who are grabbing opportunities to work while suddenly morphing into teacher mode. During April and May 2020, posts that proved popular included: Denise Cowle’s week in the life of an editor (more than 8% engagement rate and 45 likes), a post by Intermediate Member Hilary McGrath sharing tips for staying motivated when starting a course (more than 4% engagement rate and 38 likes) and, showing reading-related content is our bread and butter, Abi Saffrey’s post about evaluating her year in books (more than 5% engagement rate, 32 likes and 8 comments).

Rounding up the round-up

During April and May 2020 on the CIEP’s social media, the emphasis was on editors and proofreaders looking after themselves, diverting themselves, keeping informed and looking for light where it could be found. As ever, our social media was overwhelmingly about support. We got a new emoji on Facebook – ‘care’, the usual little yellow head hugging a heart. Gotta tell you, it’s coming in useful.

Don’t miss a thing in editing and proofreading. Follow us on: Facebook, Twitter and LinkedIn.


Photo credits: wall emojis by George Pagan III; cat by Andrii Ganzevych, both on Unsplash

Proofread by Victoria Hunt, Intermediate Member.
Posted by Abi Saffrey, CIEP blog coordinator.

The views expressed here do not necessarily reflect those of the CIEP.

Seven things you didn’t know about the SfEP social media team

With a colossal 27,000 Facebook ‘Likes’, more than 10,000 Twitter followers, and edging towards 12,000 followers on LinkedIn, the SfEP social media accounts are a popular way of promoting the Society to a wider audience and a way of meeting edibuddies.

But have you ever wondered who the digital ninjas anonymously posting links are? It’s time to reveal all about the SfEP’s social media team.

1. Members of the Twitter, Facebook and LinkedIn teams are each responsible for a particular day or week.

The Twitter team is currently Richard Sheehan, Alison Walters and Anna Nolan. As well as posting, they also respond to any tweets directly addressed to @TheSfEP during the day they’re on duty. At time of writing, there are two vacancies on the team.

Facebook is our most popular platform and our team is currently Eilidh McGregor, Cathy Tingle and Rachel Hamar. At time of writing, there are two vacancies up for grabs here too.

Our LinkedIn profile is monitored by Jo Johnston, who tweaks and posts content from our blog (managed by Abi Saffrey). Despite posting regularly for just shy of a year, the SfEP on LinkedIn is proving extremely popular with editors and proofreaders all over the world, and we are seeing great engagement here, so don’t forget to find and follow us!

Community director Vanessa Plaister and marketing and PR director Denise Cowle oversee the teams and help us monitor any tricky responses we may get.

2. We’re all volunteers and also run our own freelance businesses.

We’re not elected to a committee or paid for our time. We are all at different stages of our editorial careers but we all feel it is important to actively support the work of the SfEP.
Our volunteer roles can be thought of as a bit of a side hustle.

Jo says: ‘I think you gain more than you give when you volunteer and that’s been true for my time volunteering with the SfEP. It’s injected a bit of discipline and structure into my working week, and at the same time I can piggyback onto the SfEP posts for personal use, which is a bonus.’

Cathy says: ‘Working in the social media team has helped me become more confident with the workings of Facebook and other platforms. It has helped me review my own social media strategy and revive my ailing LinkedIn account, which all helps raise the profile of my business.’

3. We share posts beforehand.

The team uses a closed Facebook group to share suggested links or ask questions. We lay claim to content that we find there, as well as content that we’ve found ourselves.

Cathy says: ‘I love finding interesting stories online, but my favourite part of the job is undoubtedly writing the text to go with the articles. It allows me to be creative in a way that I don’t have the opportunity for otherwise.’

The SfEP’s social media pages aim to provide links to useful or entertaining posts about books, language, editing and proofreading, and other issues to do with freelance life or running your own business. We also acknowledge the achievements of our members and promote the work of the SfEP. External links are interspersed with links to the SfEP website and blog, so that those who have discovered us only via our social media streams can find out more about the SfEP and perhaps even become members.

4. We are truly international.

About a third of our Facebook fans are from the USA, with 5,000 from the UK, and Canada, India, Australia and South Africa close behind in terms of numbers, followed by the Philippines, Mexico, Italy and Pakistan. Although we are a UK-based society, we try to bear this cultural variety in mind, for example by posting links that may be of particular interest to Canadians and Americans later in the day.

Rachel says: ‘Having recently moved out of the UK, I thought this would be a good way to stay in touch with the editing community and developments in publishing while I’m not working full time.’

5. We agonise over errors.

We’re painfully aware of how it looks if the SfEP’s posts have typos. But sometimes, as with any project, errors slip through when we are juggling paid work and other commitments with our admin roles. Believe us when we say we cringe and put it right as soon as we realise.

Anna says: ‘We beg a little patience from those who are quick to point out mistakes. We’re only human and we’d prefer comments to focus on the content of the links, not the introductory copy.’

Cathy says: ‘We can’t always get it right. We keep an eye on the comments so that we can respond as swiftly as possible when someone expresses disapproval or disappointment.’

6. It’s always a learning curve.

We don’t volunteer purely out of the goodness of our hearts – an element of continuing professional development is key.

Richard says: ‘It feels good doing something to contribute and it also keeps me up to date with what’s being posted around the internet.’

7. We’re always looking for more volunteers.

The formula of posting links to external content and the SfEP website and blog works well. A few people have said that our social media feeds are among the best they’ve seen from an organisation like ours. We’re delighted to receive such positive feedback and are proud of what we achieve as a team.

Anna says: ‘I love being part of a friendly, helpful and communicative team. I think we all work well together and there is a really strong sense of cohesion among us!’


If you’re a SfEP member and interested in joining the SfEP’s social media team, contact Vanessa Plaister: community@sfep.org.uk


This post is an updated version of Julia Sandford-Cooke’s post from January 2016: 10 things you didn’t know about the SfEP social media teams. Many thanks to Jo Johnston for the comprehensive revisions.

Photo credits: Happy jigsaw people – Alexas_Fotos from Pixabay; Smart phone Rami Al-zayat on Unsplash.

Posted by Abi Saffrey, SfEP blog coordinator.

The views expressed here do not necessarily reflect those of the SfEP.

Editors and social media: Facebook

In the fourth instalment of our series about how editors use social media for their businesses, Sarah Dronfield talks about what Facebook has brought to her editorial life.

Facebook logo

Why and when did you start?

When I started my editing and proofreading business in 2016, I already had a personal Facebook profile so, because it was easy (and free) to do, one of the first things I did was to set up a business page linked to that account. I didn’t know whether I would find clients via the page, and to be honest I’m not sure I ever have, but I do know that it drives traffic to my website.

I soon discovered, however, that Facebook could benefit my business in lots of other ways. Early on, I found out about a group called Editors’ Association of Earth (EAE): a place for ‘editors from anywhere to meet, have fun together, and talk about the issues and challenges that all editors share’. There and in similar groups, I learned a lot about editing in ways that aren’t possible from a book or a course. This was mostly from reading advice from or having conversations with people who have been editing for decades, but also from reading the many blog posts that were shared. In fact, there were so many great blog posts around, I thought it would be useful to have somewhere they could be ‘stored’ and easily found, so early in 2017 I suggested to the EAE admins that I start a weekly thread in the group, where the latest blog posts could be shared, with hashtags so that older threads could be found again quickly.

The idea for the weekly thread was partly inspired by an accountability thread in a closed EAE group – a place for editors to share what they’ve done that week to market their business or advance their professional development. When the person who was managing this thread said they wanted to step down in late 2017, I volunteered to take it on too.

I also set up a Facebook page (and Twitter account) for our SfEP local group back in 2016; I volunteered to do this at my very first local group meeting, and I’ve been managing the page ever since.

What do you share?

On my business page, I mostly share articles and blog posts I think will be of interest to potential and existing clients; I work mainly with Welsh authors of thrillers, historical fiction and children’s books. My pinned post is a glowing testimonial from happy co-author clients, and it’s the first thing new visitors to the page will see. And of course, when I write a blog post of my own (which isn’t often these days) then I share that too. I also share news of upgrades to my SfEP membership or about training courses I’ve taken, for example.

Facebook post on the Sarah Dronfield Proofreader page about booking tickets for the SfEP 2019 conference

On our local group page I share information about group meetings and things that may be of interest to potential clients (about writing and editing generally because between us we provide a wide range of services).

When do you share?

I try to share something to my business page at least once a month so visitors can see the page is active. I avoid posting too often because I don’t want to flood my followers’ news feeds, although I’m sure I could post more often than I do without annoying people.

Our local group page is really just there to send people to the South Wales Editors website, so I only post there very occasionally.

In the EAE groups, I share the blog post round-up every Monday and the accountability thread every Friday.

Why do you do it?

I came for the marketing, but I stayed for the advice, support and camaraderie. I may or may not have gained clients from my business page, but I have had work as a result of networking and making friends with other editors on Facebook.

What about other social media platforms?

In 2016, at the same time as I set up my Facebook business page, I also set up accounts on Twitter and LinkedIn. I rarely visit LinkedIn because I don’t like the platform and I don’t think it’s where my ideal clients are. I do like Twitter though, and I actually post there more often than I do on my Facebook page. But Facebook is definitely my favourite platform because I get so much more out of it. My business simply wouldn’t be where it is today without the huge amount of information, advice and support I have received from colleagues there over the last three years.

Any advice?

Explore the many Facebook groups for editors, spend time in them and find out which ones are most useful to you. There are all kinds of groups: for all things related to editing, groups specifically for academic or fiction editors, groups that focus on business or training, and many more. You can even start your own accountability group – find a few like-minded colleagues who are at a similar stage in their career and set up a secret Facebook group where you can share your problems and successes and help one another keep on top of your weekly tasks.

Finally, and perhaps most importantly, never say anything on Facebook – or any social media platform – that you wouldn’t want a client to read, even in a closed group: remain professional at all times. I’m not saying you shouldn’t relax and have a laugh with your colleagues or ask advice on how to deal with a difficult client, but you should avoid criticising clients (or fellow editors) and try not to get into arguments – it’s not a good look. Even if your clients can’t see it (and sometimes they can), don’t forget that colleagues can send work your way too, and they will only do that if they feel you are someone who can be trusted to behave professionally.

Sarah DronfieldSarah Dronfield is an editor specialising in fiction and is based in South Wales. She is a Professional Member of the SfEP. She did many things before finally becoming an editor: office admin, archaeology, travelling. These days, when not editing, she can usually be found reading.

 


If you’re on Facebook, visit the SfEP’s page to keep informed about upcoming events, to discover interesting articles and for the occasional giggle-worthy cartoon.


Proofread by Joanne Heath, Entry-Level Member.
Posted by Abi Saffrey, SfEP blog coordinator.

The views expressed here do not necessarily reflect those of the SfEP.

May social media round-up – May 2016

share on social mediaIn case you missed them, here are some of the most popular links shared across the SfEP’s social media channels (Facebook, Twitter and LinkedIn) in May.

  1. If a client complains that there are errors in the manuscript, how can an editor turn failure into success? https://www.copyediting.com/the-do-over-edit/
  2. Can I publish this photograph of the Mona Lisa? https://americaneditor.wordpress.com/2016/05/23/can-i-publish-this-photograph-of-the-mona-lisa/
  3. Are adult colouring-in books a recent fad? https://www.theguardian.com/books/2016/may/21/17th-century-adult-colouring-in-book-albions-glorious-ile-michael-drayton-william-hole
  4. English Dialect Dictionary online https://stancarey.wordpress.com/2016/05/01/english-dialect-dictionary-online/
  5. Enid Blyton’s Famous Five spoof books to be published http://www.bbc.co.uk/news/entertainment-arts-36369366
  6. Printed book sales rise for first time in four years as ebooks decline http://www.theguardian.com/media/2016/may/13/printed-book-sales-ebooks-decline
  7. The editors role https://anthimeriarampant.wordpress.com/2016/05/03/the-editors-role/
  8. 5 reasons why a library is the best place to hide during a Zombie Apocalypse http://blog.oup.com/2016/05/library-hiding-zombie-apocalypse/
  9. How do you become an editor? https://nailyournovel.wordpress.com/2016/05/01/how-do-you-become-an-editor/
  10. A day in an editor’s brain http://www.stevelaube.com/day-editors-brain/

Posted by Tracey Roberts, SfEP blog coordinator.

The views expressed here do not necessarily reflect those of the SfEP.