Category Archives: wise owls

Wise owls: How I found my first client

All freelance careers start with tracking down that first client. Even the wise owls were chicks once (though probably still wise even then), and their experiences show that there isn’t just one way to go about getting that first paid project.

Sue LittlefordSue Littleford

I’ll talk about my early career, as my first clients came to me via a now-defunct route. It’s a long time since eBay had classified ads! I also picked up a couple of jobs through Gumtree. Two of my first actions on hanging out my shingle were joining SfEP and getting my website up and out there. My website brought in a few more clients who had found me courtesy of Mr Google – including a novelist I still work for some 12 years later. I also picked up a couple of jobs from what is now IM Available. But my big break was from answering an Announce that went to the whole of the membership (most go to just Advanced Professional and/or Professional Members) – I picked up my first packager client and that broadened my horizons and my experience hugely (which I promptly reflected in my CV). In the early days I also had an (expensive) ad in Yellow Pages, which I cancelled after two years as it was ineffective. But a few days before it was due to come off Yell’s website, a packager looking to hire only editors within the county found me (phew!). We did lots of work together over the ensuing years. I’d certainly advise not putting all your marketing eggs in one basket.

Liz Jones

My first client was the employer I’d just left – a non-fiction book packager. For a while I combined freelance project management (essentially continuing my old job) with working on small editorial jobs for them, alongside another major client (an educational publisher) secured via a former colleague. This all sounds too easy – and it was: it only deferred the inevitable need to find a range of clients, to mitigate the risk of working freelance. At first I suffered many sleepless nights: how would I pay my bills if the packager stopped using me? I realised I needed to take control, and worked hard to gain new work streams – in related areas via old colleagues, and also by ‘cold-emailing’ publishers and other potential clients. It took a couple of years, but I was so glad I put in the effort to market myself at that point. I felt more in charge of my career, and expanded into new areas of work. These days I still work for my first client, but only very occasionally, and I try never to be in the position of worrying about a single client dropping me. (Of course I still do all I can to retain my favourites!)

Nik ProwseNik Prowse

I was forced to find my first client, because I was staring down the barrel of a 3-month redundancy notice. At the time I was working at home, but as an employee, as a staff editor for a science publisher. I needed a change, and redundancy (I realised later) was an opportunity. After deciding to go freelance I made a list of every science publisher I could think of and emailed my CV to commissioning editors, desk editors and managing editors, with the promise of following up by phone a few days later. Most approaches fell on deaf ears. A few turned into paid work in the long term. But two came up with immediate work. One was a European journal publisher offering a very low rate but frequent work. The other was a major university press. The person I’d emailed had a book to place, on molecular biology, and I could start on Monday 16 February 2004. Which was good timing, as I became redundant on Friday 13 February 2004 (very apt). So I finished the working week as an employee and started the next as a freelancer. It made me realise that many freelance opportunities are down to luck, but that you can make your own luck.

Hazel BirdHazel Bird

My first ever piece of work as a freelancer paid £19.03 and took me six hours to complete, so I earned a princely £3.17 per hour. This was back in 2009. I was working full time as an in-house project manager for Elsevier, but I was also in the process of completing the Publishing Training Centre’s distance learning course in proofreading, and I wanted to take on some actual proofreading to keep my future options open.

The client was one of those agencies that arranges proofreading for students and academics. I believe I found them through a Google search for proofreading companies. I know that I completed a test, and I was then added to their list and offered work according to when I was available.

I worked for the agency for around eight months (I stopped after I left my job and began freelancing for my old employer). I worked up to completing around 2–4 articles per week, and by the end of the eight months I was regularly earning over £15 per hour, which I considered a good rate for someone of my experience. There were aspects of the work that weren’t ideal (such as having no contact with the authors and very little feedback), but it gave me a lot of relevant experience to help me upgrade my SfEP membership.

Louise BolotinLouise Bolotin*

My first job came from another, now retired, SfEP member. I had joined the society less than a fortnight earlier, but just in time to put my credentials in the next issue of the old Associates Available. My benefactor lived in my area and quickly got in touch to say she’d had an email from a marketing and comms company based somewhere between our two locations. They needed someone to work in-house for half a day to proofread some web copy. Did I want the job? Well, yes – of course! She passed my details to her contact at the company and the following week I found myself on a train to mid-Cheshire, where I spent several frustrating hours working for the comms company. Yup, it turned out to be a nightmare job and getting paid was also a hassle. But the point is, never underestimate the power of networking and getting your info in front of other people’s eyeballs. Despite plenty of experience, I’d only just returned to the UK after 13 years abroad and I had no contacts. I was very grateful for that first gig. Associates Available has been replaced by IM Available but is as useful as ever for picking up those early jobs that can help you start to build experience and a portfolio.

Michael FaulknerMike Faulkner

This is how I found, not just my first, but my first dozen jobs – so I recommend it as a useful approach for all newbie proofreaders! The only qualification is that you need to be up for academic proofing.

There were three stages:

  1. I worked up a good understanding of the (quite strict) parameters for academic proofreading – in this context I mean dissertations and theses by undergraduates and post-grads, not papers by academics for publication.
  2. I went through my contacts – and my family’s and friends’ contacts – for anyone with any connection, even tangential, to university lecturers in any area with which I was comfortable (I concentrated on arts and particularly law), whether academics, journalists, current students or fairly recent graduates. I was interested in the names of lecturers/profs/supervisors who I might approach, and armed with those names and the courses they taught I got the relevant contact details from their institutions.
  3. I wrote a short, practical, helpful email to each person on the longlist, explaining my qualifications/training; my understanding of what is and is not acceptable in an academic context; how I might hopefully make their life easier (obviously you can’t say this last directly but it has to be implied, possibly with humour); and how swiftly I was able to turn work around.

My first job, for a Saudi student at Kings College London, came almost immediately and I have since worked on many papers by students of the same supervisor. Same for a number of other professors, so for work on which I was able to cut my teeth this approach was pretty successful.

*Louise Bolotin died in October 2022; her contributions are much missed.


SfEP Members can find out more about IM Available by visiting the Members’ Area on the SfEP website.


Photo credit: owl Alexas_Fotos from Pixabay

Posted by Abi Saffrey, SfEP blog coordinator.

The views expressed here do not necessarily reflect those of the SfEP.

 

 

 

Wise owls: The best CPD I’ve ever done

The wise owls are soaring into summer with some reflections on the best continuous professional development (CPD) they have undertaken.

Melanie Thompson reading the SfEP guide 'Pricing your project'Melanie Thompson

About 25 years ago my employer sent me on a three-day training course called ‘Selling for non-sales staff’ (or some such title). The underlying ethos of the course was that people buy from people and that it’s best to engage potential clients in conversations to try to find out their aims and needs rather than to deluge them with a list of your (your company’s/product’s) ‘features and benefits’. It all seems rather obvious, once you pause to think of it, and it’s something I’ve tried to remember ever since.

But I learned a much more important lesson during the role play (two words that fill many freelancers with dread); namely that it’s important to ask open questions. At that point, with only a few years’ work experience under my belt I’d never even heard of the concept of ‘open’ and ‘closed’ questions. That was one of the most valuable lessons I have ever been given – of benefit for both business and personal interactions.

Sue LittlefordSue Littleford

I’ve done plenty of CPD as a copy-editor, but the best was probably a one-day business finance course I did yonks ago. From that course I picked up two nuggets, both of which I’m apt to trot out at the least provocation: (1) it’s easier to save money than to make money (as I said last time) and (2) cashflow is even more important than profit.

Cashflow is simply having enough money coming in to cover your commitments: enough to pay your mortgage or rent, fuel and power, tax bill and internet connection, and still put food on the table. But freelancing doesn’t lend itself particularly easily to smooth cashflow. This is why budgeting is so important – you need to understand how much money you need to make and when your invoices are likely to be paid, follow up late payment quickly and often, and price your work correctly. It’s also vital to do all you can to build up a cushion to tide you over the lean months. With many business clients paying on a 30-, 45- or even 60-day cycle, you can find yourself with loads of cash one month and almost nothing the next, even if you’ve been working steadily. Calculate what you need and make it a priority to save enough in the bank so that you can still pay your bills – and replenish what you spend. Then squirrel away a bit more to help you should a client suddenly go bust. After that, you can go and whoop it up in the fat months!

Liz Jones

I’ve undertaken plenty of CPD in the decade I’ve been freelance, including attending various SfEP courses and five conferences. They’ve all helped me a lot in terms of teaching me new things, giving me more confidence to run my business, and helping me access a wonderful international community of editorial professionals. Perhaps the thing that has been best for my own learning, though, has been teaching other editors via the SfEP’s mentoring programme.

Helping others learn how to do things has compelled me to examine my own practice, and improve it. It’s been necessary for me to find out more about how to do things myself to be able to explain to others how to do them. I’ve been amazed by the high standard of many of the people I have mentored over the years, in copy-editing and proofreading – and inspired to up my game as a result.

Nik ProwseNik Prowse

I was lucky when I started in publishing that I found an employer willing to train me, fresh from my PhD, in copy-editing and proofreading. Those classroom courses at Book House in London – three days of copy-editing and one of proofreading, run by the Publishing Training Centre – were the most valuable of my career as they set me up in what I was going to do, every day, working in-house. The experience I gained on the job after that had a firm bedrock on which it could be built. But is that CPD? I’d only just started so it was more like IPD – initial professional development.

But since being freelance it’s harder to point to any one day or piece of CPD and say ‘yes, that’s the best bit’ because CPD builds you incrementally into the publishing professional you are at any point. Once you have done the basic training the continuation and building of a career is less about huge leaps in knowledge and more about little nuggets of information and wisdom that change one’s practice and allow you to make small improvements in the services that you provide. On reflection, in recent years my most inspiring piece of CPD in terms of the renewed enthusiasm that it gave me was the SfEP’s Education Day in London in early 2018. It featured a day of speakers who weren’t so much teaching as giving a state of the industry, a snapshot of the state of affairs for editors. After that event I wanted to improve the service I give to educational publishers, as it’s an aspect of my work that I hugely enjoy but which is also challenging too, at times. That day was less about learning something new and more about garnering a new resolve for the work that I do.

Margaret HunterMargaret Hunter

The best CPD I’ve ever done is undoubtedly all the opportunities I’ve had for learning on the job. I love how pondering the different writing styles (and quirks) of different authors makes me question my assumptions. If something’s not written the way I would do it, is it wrong, or do I need to broaden my editorial horizons?

I’ve been editing for a long time but I still get stopped in my tracks and have to look things up, and I think that’s no bad thing. It also makes me think about how much (or how little) to change and how to let the author’s style through, rather than my own preferences. (But I do love a job where the author doesn’t care and is happy for me to preference away!)

Sometimes an author does something ‘odd’ so consistently that I begin to doubt myself, and often the more I look at it the more odd it looks! It’s a great opportunity to look up various style guides, consult the reference books or ask on the SfEP forum. It’s great revision, or it’s a great revelation. In any event, it’s great CPD.

LLouise Bolotinouise Bolotin*

Back in 2001, I joined the editorial team at a large investment bank in the Netherlands where I worked on a huge range of equity analysis reports. I had only a lay knowledge of stocks, shares and the markets when I took the job. My boss sent me to London for a week to learn how to analyse and value a company. I didn’t quite manage to complete the final tasks on the last day – they required too much algebra, but I learned so much anyway. I’d never thought myself very numerate, despite being able to tot up Scrabble scores in my head and check a restaurant bill is correct. The course proved otherwise – I am. And I can read balance sheets, profit and loss accounts and more like a pro. I can skim a financial report and instantly understand the underlying issues. I can scan financial tables and errors leap out at me. Best of all, I gained confidence in my ability to handle figures. And while I still edit financial materials of all sorts, I can apply what I learned on the course to all kinds of other things I edit (annual reports a speciality). So thank you, Frans!

*Louise Bolotin died in October 2022; her contributions are much missed.


The SfEP’s parliament of wise owls started sharing wisdom and experiences back in 2016. All of the wise owls are Advanced Professional Members, with many years of experience and thousands of hours of CPD between them.


Proofread by Emma Easy, Entry-Level Member.
Posted by Abi Saffrey, SfEP blog coordinator.

The views expressed here do not necessarily reflect those of the SfEP.

 

Wise owls: tips for newbie editors

The CIEP’s wise owls are back – and have been thinking about what little nugget of wisdom they would love to have been able to tell their newbie selves…


Two stone owl ornaments, on a log in front of a flourishing garden

Headshot of Sue Littleford.Sue Littleford

Find out what you need before buying

Start small, and don’t anticipate your needs, which translates into Think Before You Spend. As a rookie (copy-editing is my second career, and I had no prior experience in, nor even links to, publishing), I was keen to set everything up ‘properly’ – even before I had a business to speak of. I’d talked to freelancers I knew in a different field and they recommended setting up as a limited company from the get-go. All that money wasted when I was just setting up and every penny counted. Ouch! Turns out, in EditorLand at least, being a limited company is almost always something you grow into – and may never need. Then there were all those books. So many books! I never need an excuse to buy books – and I suspect neither do you. Hold back. Some were essential once I’d got myself some clients, but most were outclassed by the internet. (The internet can be fickle, so I’d recommend having your most heavily used resources in hard copy too, if they exist.) Amazon was already well established when I was starting out – I could get books the next day if I wanted. So that’s my nugget of wisdom – find out what you need, then buy it. Don’t buy anything and everything vaguely to do with editing and writing to see if you actually will use it. New business owners, repeat after me: it’s easier to save money than to make money. (But do invest in training!)

Melanie ThompsonMelanie Thompson reading the SfEP guide 'Pricing a project'.

Take time off if you’re faced with a family crisis

It’s easy to think you can power through problems, or use work as a ‘distraction’, but you can’t be sure your concentration will be sufficient to keep all the plates spinning, and your clients won’t thank you for a rushed or below-par job.

Michael Faulkner sitting by a garden table.Mike Faulkner

Know your limitations

I began my freelance career with proofreading, and my biggest challenge from the start was to stick to the parameters, my course tutor Gillian Clarke’s admonition ringing in my ears: ‘Leave well enough alone!’ It’s excellent advice and I did try, but I found myself adding more and more marginal comments to the proofs until eventually I was reframing with gay abandon.

My lightbulb moment came several years later, when I finally admitted to myself that I was not temperamentally equipped to be a proofreader. I didn’t have the self-discipline. Gillian had been right in her assessment that I was too inclined to intervene, and by then I was really pushing the boundaries, encouraged by a law publisher from whom I was getting a lot of work (still am) and whose senior editor said she ‘appreciated proofers who approach everything with an elegant scepticism’. When I made the switch to copy-editing I was much more comfortable.
So, my advice to my freshman freelance self would be, ‘Know your limitations!’.

Headshot of Liz JonesLiz Jones

Learn to chill out

It always feels good to push yourself hard, to please a client, to go the extra mile, to bask in praise for all your hours of hard work and extraordinary diligence. But remember to look after yourself too, and establish boundaries. So, learn to recognise unreasonable requests, and then learn to say no to them. Learn to give yourself time off. Learn to question whether it really needs to be done by last thing on a Friday, or if Monday morning would be just as good. Learn to look hard at what the client is offering and assess whether it’s as good a deal for you as it is for them. Learn to say no as well as yes. Learn to ask for what you need to do a job well, and to have a life outside of work. Learn to chill out.

Headshot of Hazel BirdHazel Bird

Have confidence, and prioritise

This year, my editorial business turned ten. In those ten years I’ve vastly expanded both my skillset (from being nervous of any copy-editing at all to managing and co-editing multi-million-word works) and my subject specialisms (who knew this English literature graduate would end up copy-editing postgraduate-level psychology?).

The nugget of wisdom I’d give to my 2009 self has two parts. The first would be to have confidence in exploring the aforementioned skillset and specialisms. As long as it is done mindfully, incrementally and with due diligence, expanding into new and varied realms can be one of the most rewarding aspects of editorial work.

The second part would be to prioritise finding a time-planning system capable of forming a solid foundation for this expansion. I have pretty much never missed a deadline, but sometimes that has been to the detriment of my work–life balance. I wouldn’t tell 2009 me never to take jobs that would involve working crazy hours (such opportunities can pay off exorbitantly in terms of job satisfaction and stability). However, I would encourage her to put more energy, earlier on, into finding a system that quantified the crazy, so as to be able to make better-informed choices about what an opportunity would cost in terms of time.

 

Proofread by Joanne Heath, Entry-Level Member.

Posted by Abi Saffrey, CIEP blog coordinator.

The views expressed here do not necessarily reflect those of the CIEP.

Wise owls: Office companions

Christmas cuddly owl toy

In the last CIEP blog post of 2018, the Wise Owls are out in force to share their appreciation for that must-have item for every freelance editor or proofreader: an office companion.

Darcy (Hazel Bird's dog)Hazel Bird

Since she arrived in 2015, my furry office companion (Darcy) has been mostly unassistive in her contributions to our joint workspace. She is excellent at identifying the correct use of words such as ‘biscuit’, ‘frisbee’, ‘lunch’ and (slightly more unusually) ‘teeth’. However, she is less good at tasks such as fixing problems with commas or chasing authors’ corrections. She excels at carrying out requests to find the human editorial assistant (generally in his office at the other end of the house). However, she is less adept at conveying any useful information to him or bringing him back with her, if required.

She has many admirable qualities to make up for these professional deficiencies, however. Although she will happily abandon me if there may be food on offer elsewhere, she is generally stalwart, usually being found in a bed next to my desk. Being a cockapoo and thus only slightly less energetic than a tornado, she also requires regular walks – a huge benefit for someone who otherwise has a tendency to become absorbed in her work and forget to move for hours on end.

Overall, during her three years of employment as chief editorial assistant, Darcy has done little to fulfil her job description. She has also probably destroyed more resources than she has generated for the business, having a talent for rendering almost any toy unsafe within an hour or so of receiving it. However, on balance, her positive qualities do outweigh her lack of editorial acumen, so she will likely stay in her role for the foreseeable future.

Louise Bolotin's Spotify playlistLouise Bolotin*

For many years, my faithful office companion was Nelson, a pedigree British shorthair with blue tabby fur like velvet and huge green eyes. He was cute, adorable and largely quiet, which was a blessing when I needed to be deep in thought. Since his passing two years ago, I have two office companions. One is silence, the other noise. I must have silence when concentrating on the trickiest of edits. But I also must have music – I’ve been listening to music all my life and it’s as essential as eating for me.

You could say my go-to office companion now is Spotify. Much as I love to sing along to tracks, I find lyrics a massive distraction when working, so anything I play must be instrumental. I have some classical favourites – Smetana’s Ma Vlast and Rodrigo’s Concerto de Aranjuez are regularly on my virtual decks, for example. But my true love is reggae and I turn to the heaviest of heavy dub for satisfaction without vocals. It’s rhythmic and soothing, not too fast and typically has
60–90 beats per minute, perfectly matching a healthy heart rate. I’ve been listening to Joe Gibbs’ African Reggae since the late 70s and it never fails for me. Other dub albums are available, as they say.

Margaret Hunter's monkey teddyMargaret Hunter

I wasn’t going to contribute to this Wise Owls offering. I don’t need office companions, I thought. In fact, I love working on my own, able to get on with things just as I want, whenever I want, without people interfering or chatting or just generally being there.

But then I realised I’m not a total recluse. Freelance editors’ social media pages regularly feature office companions of the furry, purring, woofing (farting??) kind, but I don’t have a pet. I have Monkey (yes, I know he’s not…). He’s not great at conversation though; but he is there if I want a friendly ear to rant at.

And then there are the birds outside my window, who seem to get through seed as fast as I’m daft enough to keep filling it up. Yes… I need a window onto the natural world, and the birds, well, they make me happy.

But really my true companions are my CIEP colleagues. Maybe we rarely say the words out loud, but we’re having conversations all the time on the forums, on social media and via email. And just sometimes we meet in person.

So, I do have companions, human and otherwise. Without them this freelance editing lark would definitely be a much harder and lonelier slog.

Matty (Melanie Thompson's dog)Melanie Thompson

I literally would not be here without my Office Assistant, Matty. When I say ‘here’ I mean, in the village where I live – because a major reason for moving here was the fantastic local (dog-)walking. When I say ‘here’ I also mean ‘being a freelance editor’ – because if I hadn’t needed to stay at home to keep him company I may well have been tempted to take an office job a few years ago. And when I say ‘here’ I also mean ‘at my desk’ – because now he is an old dog and has very set habits. If I don’t say ‘let’s go to work’ and unlock my office door in the morning he looks very confused.

Having an office companion is a joy, but it’s also a job. Being a pet’s ‘parent’ brings responsibilities – and expense. So the yellow Dogs Trust stickers are absolutely right: a pet is for life, not just for Christmas. If you’re thinking of getting a pet, my top tips are: get good ‘lifetime’ pet insurance (Direct Line have been brilliant for us), and find local friends or professionals who can pet sit when needed.Matty in a field, in the sun

Matty often features on my Facebook page and in my annual newsletter to clients. He’s about to notch up his 13th Christmas in his role as Office Assistant. He’ll be getting an annual bonus (extra fish-skin treats). He has certainly earned it: all those hours of waiting patiently while I’m tapping on a keyboard; the twice-daily compulsory walks that often help me think through knotty editing problems; and helping me to get to know so many of my neighbours and all the local delivery people!

As I type, he’s starting the ‘4:30 whine-up’ … it’s nearly dinner time. Long may his daily commute continue.

Mike Faulkner's Pine Marten.Mike Faulkner

My office/shed is in the woods in deepest Argyll, so I am spoiled for choice when it comes to local fauna for company – regular passers-Mike Faulkner's red squirrel.by are roe deer, pine martens and red squirrels. I haven’t managed to get a pic of one of the deer, but these two chaps come almost every day.

We live in fear that one day Piñon the pine marten is going to catch Squirl the squirrel (I know …), but so far Squirl has been way too fast and agile – hMike Faulkner's dog, Eddie.e can reach parts of the tree that are beyond Piñon’s wildest dreams, and he doesn’t seem put out by the odd stand-off.

Eddie watches them through the window when he isn’t on LinkedIn.

 

Nik Prowse

I don’t have any pets, although sometimes I think it would be nice to own a dog to warm my feet in winter. But when I think about what keeps me company in the office it’s invariably music.

I can’t edit to music – I just can’t concentrate on copy-editing with any background noise. But running an editorial business, and even working through the necessary tasks required to get a book manuscript back to the publisher, involves far more than just copy-editing. For the extra tasks, especially the mundane ones, I find background music helps my concentration hugely.
In the main, if I need music for concentration I choose ambient electronica. Ambient music often eschews normal song structure to create tracks that vary in length, sound and atmosphere a great deal. Once you get away from the idea that songs need words or instruments … or even a discernible structure … there’s a lot to discover! I find ambient music incredibly good for the concentration (except while editing, as I’ve said). Often referred to in a derogatory way as ‘wallpaper music’, for my purposes this is the point: it’s meant to be unobtrusive and in the background.

One of my current worktime favourites is by Carbon Based Lifeforms. Derelicts takes me back to the sounds of Vangelis or Jean Michel Jarre in the early 80s, and it’s a very soothing soundtrack for those more mundane office tasks.

Sue Littleford's teddy bears.Sue Littleford

Hurrah for arctophilia! Much as I miss my darling cats, they did have a habit of sitting on the keyboard at awkward moments, or sticking their butts in my face and walloping me with their tails: endearing out-of-hours but not so much on deadline. Teddies are much better behaved. My tribe is divided into bedroom bears and office bears and currently stands fifteen strong. The ten office bears stand (well, sit) guard and (over)fill my partner’s desk, as there’s no room on mine, but just for you, I had a bit of a tidy-up and you can see my guys (and one gal) in all their office-duty glory. The gal – Genevieve from Geneva – is a genuine work bear as she came home with me from a visit to a client.

Sue Littleford's teddy bears.The office bears are a very supportive bunch – they agree with all my decisions, commiserate when a manuscript turns out to be a bit of a ’mare, cheer when an invoice goes out and cheer even more when the invoice is paid. Decorative and decorous (no teddy butts in my face), each one is a delight. My bear from babyhood, Pinky, is retired (being more grey than pink, these days). You can see them all looking forward to a crisp winter! Season’s greetings from Pinky (he claimed seniority so must come first in the list), Arthur, Basil, Genevieve, Gerald, Hank, Harry, Kristoff, Little Binky, Marius, Robin, Rodney, Rudy, Siggy and Snowball.

Pip (Sue Browning's dog). Sue Browning

This is Pip, my office companion or, perhaps more accurately, my out-of-office companion, as she rarely ventures into my office (it’s tiny), only sheltering here when there’s serious bike fixing going on downstairs, involving Many Bad Words.

She was a rescue dog, and very timid. When she came to us, aged 5 months, she was afraid of people, dogs, cats, horses, cows, fireworks, gunshots, loud noises in general, and plastic bags. Now, after nearly 11 years of careful and loving nurture, I’m delighted to say she is no longer afraid of plastic bags.

She may not be my in-office companion, but she plays a vital role in my working life, making sure I get exercise and fresh air every day. I love her dearly, and wouldn’t be without her.


*Louise Bolotin died in October 2022; her contributions are much missed.


Posted by Abi Saffrey, CIEP blog coordinator, Gaston, Abi Saffrey's cat.and Gaston, supreme office overlord.

The views expressed here do not necessarily reflect those of the CIEP.

Wise owls: Networking

Networking works in different ways for different people – the wise owls are back to share their experiences and preferences.

Metal owl ornaments huddled on a shelf

The parliament has also grown this month, with three new owls offering their maiden contributions: please welcome Louise Bolotin, Michael Faulkner and Nik Prowse, all Advanced Professional Members of the CIEP.

A white woman (Louise Bolotin) with brown hair.Louise Bolotin*

I’m not a fan of formalised networking. At business networking meetings, the chat to others often feels forced and you’re supposed to have a dinky little elevator speech – it can get quite competitive and if you’re not a slick business type it’s easy to feel your face doesn’t fit.

Most such meetings I’ve attended in the past have involved breakfast and as I don’t usually eat until after 11am and never talk to anyone until I’m fully caffeinated, I long ago stopped inflicting such events on myself.

If you’re not a morning person, find an evening networking event if you can as there is usually a glass of wine on offer and a little booze can be a useful lubricant if you’re hesitant to go up to strangers and introduce yourself.

I haven’t stopped networking, however. I just take a more informal sideswipe at it. And where do I network? Everywhere. Bus stops, trains, the corner shop, the lifts in my block of flats… I make a point of talking to anyone. Networking is much more about building personal relationships, than practising an elevator speech everyone will have forgotten within five minutes. So make it personal. Have a funky business card and spread it around liberally, even in places you wouldn’t think to.

And make yourself memorable. My tip is to say something about yourself that’s not work-related. “I’m Louise, I’m a freelance editor and when I’m off-duty I like going to gigs. Who’s your favourite band?” A bit of small talk and, then, if you think it might be fruitful go in for the kill – subtly. I prefer, however, to see networking as a long game as it takes time to get to know people and understand how you might be able to work together.

A white man (Michael Faulkner) wearing a blue jumper and baseball cap.Michael Faulkner

If you are interested in proofreading dissertations and theses, scour your address book for academic types with contacts in the universities, talk to people who are at or who have recently left uni, and join the alumni family of your own institution (if appropriate) – all with the aim of building a list of current profs across all the disciplines with which you’re comfortable. Then research the institutions’ proofreading policy and make a direct approach by email to each person identified, offering your services with the usual caveats. For a supervisor with language-challenged students, a trusted proofreader who understands the parameters is a time-saving resource, and they will come back again and again and will pass your name around.

Always carry a card and practise a concise pitch, cleverly disguised as small talk, which you can wheel out at any gathering. It’s amazing how many people there are who haven’t a clue what editing is about but who can still offer you work. If you edit fiction, for example, be aware that in any group of people there may well be one or two who have a novel in them, or a friend who writes, or an exercise book of poems at the back of the cupboard.

During the life of any project, get to know your client and, without being a pain, make sure the experience is fun. This will lead to repeat business and a growing network through referrals.
Allocate time-limited slots for daily social networking. LinkedIn is invaluable for cold introductions (‘You don’t know me, but we’re Linked’). Facebook groups and online editors’ organisations are great for accumulating knowledge and widening your list of contacts (and have a look beyond editorial groups at those servicing your target market – an obvious example for a fiction editor is a writers’ organisation with a directory of services for writers).

Finally, I find lots of referrals are generated by constructive engagement on the Society’s forums. Conversations begun there can be carried on by email, and a list of trusted colleagues can be built up quite quickly to whom work can be referred – which of course is a two-way street.

A white woman (Liz Jones) with long light-brown hair.Liz Jones

I find networking easier to stomach if I don’t actually think of it as networking. For me it’s more about having conversations that reveal shared interests or a personal connection, and they can happen anywhere – it doesn’t have to be in the context of a business breakfast at the local work hub, or some other kind of formal networking event.

Some of my most successful ‘networking’, in terms of commissions won and money in my business bank account, has taken place at CIEP conferences or local group meetings, over coffee. Other ‘networking’ has happened on Twitter, and the connections I’ve made there have tended to be people who might share a professional specialism, yet have responded to me for some of the more offbeat, non-editorial things I share. This goes to show that there’s scope to relax and be yourself. In fact, I would argue that it’s essential. Not everyone will ‘get’ you, but those who do will truly value what you have to offer.

Another source of interaction that might classify as ‘networking’ has been via my blog, which often veers away from the strictly informational, editorial type of post and into the personal – and conversations arise from that. Again, not everyone will like it, but many people appreciate the honesty and like knowing that there’s a real person behind my website, who will take proper human care over their work. A final thing about networking: the editorial world is surprisingly small. Be nice to everyone (or if you can’t be nice, keep quiet). Give it a few years, and that newbie editorial intern you were patient with could turn out to be the publishing director… and with luck, they’ll still be sending work your way, and suggesting that their staff do too.

A white woman (Sue Littleford) with blonde hair and glasses.Sue Littleford

I am a very reluctant networker. Not for me attending functions and introducing myself to strangers. But I refuse to feel guilty that I take a more sotto voce approach. I may not get the wide visibility that the more active marketers achieve, but I’m okay with that.

There are, however, small things you can do. A couple of Christmases ago, I sent out cards to my contacts, as I usually do (most of my work is repeat business). At the last moment, I popped a business card in each envelope. Hey presto – two clients I’d not worked with for a few months promptly booked me in straight after Christmas (mentioning it was getting my card that made them contact me), and I’ve worked several more times for each one since.

I always have at least a couple of business cards on me when I leave the house. You simply never know who you’re going to bump into – at a reunion recently, a friend I’d not seen for ages wanted to pass on my details to someone she knew. Easily done with the card I gave her.
At a CIEP conference I got talking to one of the speakers, who duly asked for my card – which, fortunately, I had on me. That got me more than half a dozen books to copy-edit.
I do do social media – mostly Facebook and Twitter. I got very grumpy with the discussion groups on LinkedIn, but I do keep an inactive profile there that I remember to update once in a blue moon, and if I’ve had a good interaction with someone in a Facebook editors’ group, I’ll eventually get over to LinkedIn and offer to link with that person. I’ve not got any jobs from my social media (so far as I know), but for me it’s more about adding to my online presence to give prospective clients a feel for me as a copy-editor.

If you’re a happy active networker, great. If you’re not, don’t despair – small actions can work very well indeed.

A white man (Nik Prowse) with grey hair.Nik Prowse

There is more than one reason to network as an editorial freelance, and they serve different purposes. It’s not a case of ‘today I will do some networking’ but rather having an open mind about anyone you encounter in a business context. Part of this does involve actively seeking out a person with the aim of securing work, but it may just be a case of not turning your back on a working relationship that hasn’t always gone smoothly.

If you work with someone who you don’t get along with, not cutting your ties, not telling them what you think in a way that ends that relationship, may well serve you better in the long run than expressing your feelings in the present. You may decide that you don’t want to work with that particular person again, but keeping your bridges unburnt will keep the door open. The way a person comes across or acts can be the result of the organisation they are working within. In the future, that person may move to a different company with a different outlook. They may remember you and look you up, offering work. You might change your mind about perceived interpersonal difficulties if you find yourself short of work. Or the person may have a much more pleasant colleague whom they suggest you to, which could lead to a different, more fruitful relationship.

Keep doors open once a job is finished. I always aim to end a project on an upbeat note, perhaps with a cheery email to say how much I’ve enjoyed the work, wishing them good luck with the remainder of the production process and indicating my availability for the coming weeks. There are often projects in the pipeline. I work especially hard at this if it’s the first job for a new client, because repeat work is the Holy Grail in this instance. If your contact doesn’t have any work coming up, perhaps a colleague does? Often they will offer to circulate your name, or you could ask them to.

Maintaining links with people who work for your clients can sometimes be tricky: jobs change, roles merge (sadly, redundancies happen) and people move on. If I get a whiff of anyone moving on I always ask where to. They may be going to another company – read: potential client – with which you can forge a new connection. Freelancing is a lonely business, and having friendly personal contact with the people you work with (=for) can be rewarding. But it can also be good in terms of networking.

Finally, probably the most personally rewarding type of networking is the sort you do with freelance colleagues, the others at the coal face. This is one of the most valued aspects of my membership of the CIEP, with the local groups and the online community of the forums. This is where problems can be shared, solutions found, ideas started, and friendships made. Recently I made an effort to connect to a lot more editors on Twitter, and it’s made me feel part of a true community.


*Louise Bolotin died in October 2022; her contributions are much missed.


Posted by Abi Saffrey, CIEP blog coordinator.

The views expressed here do not necessarily reflect those of the CIEP.

Wise owls: dealing with the unexpected

The CIEP wise owls share their tips for dealing with the unexpected – what kind of planning can a freelance editor or proofreader do to lessen the impact of illness, bereavement or other life events on their business and clients?

Ceramic owl on wet stone

Hazel Bird

A white woman (Hazel Bird) with blue hair.There’s often a perception that being freelance means a life free of impositions by other people, and there are certainly elements of truth to that. It’s also true that many clients will be warmly understanding when unavoidable circumstances mean a deadline becomes tenuous. But the cold, hard reality is that sometimes a deadline just cannot be shifted. Sometimes the push might come from the client (they may have financial and scheduling commitments that mean your lateness will create havoc for them) but sometimes the push to knuckle down and hit the deadline no matter what can come from you (if, for example, getting behind on your current project would have an unmanageable knock-on effect on your scheduling of other future projects). The result is often that a freelancer will find themselves working when they really, really wish they didn’t have to.

There’s no magical solution when you find yourself in this situation. Obviously the first step is to talk to your client and find out whether there’s any leeway in the deadline (even a day or two may make all the difference) or whether, for example, you might be able to deliver the work in stages. If you then feel the work will be manageable, get it done while taking as much care of yourself as possible, perhaps varying your usual hours around when you feel more able to focus. Shutting down your email and giving yourself a break from ongoing non-urgent commitments (work and non-work) are other possibilities that might help. And, if you can, look ahead to your future projects and see whether they can be moved around to give you some recuperation time once you’ve finished your current task.

In some circumstances, though, no matter what you do, you won’t be able to hit the deadline your client needs. When this happens, one possibility, if your arrangement with your client allows, may be to subcontract the work to another freelancer whose work you trust. However, if that’s not possible (or desirable), the most important thing you can do for the sake of your relationship with your client is to let them know as soon as possible that you won’t be able to meet the deadline. Few things are more damaging to a business relationship than failing to keep the other party informed about circumstances that might affect their ability to manage their schedules and stakeholders. What happens after you’ve told your client will vary widely between clients, and of course the worst-case scenario is that you end up losing the current project or even future work. Sometimes this is just an inevitable part of being freelance: we’re only human and we don’t have bottomless resources. However, in my experience at least (both as the freelancer and as the client), when circumstances that are truly beyond the freelancer’s control are handled with professionalism and good communication, there is rarely a major loss of future work.

Liz Jones

A white woman (Liz Jones) with long light-brown hair.

Needing to take time off work for illness can be tough for freelancers, and I admit it’s something I haven’t got quite right yet myself! Along with everyone else in the UK, earlier this year I had the winter lurgy and, while I was able to scale back my workload so I could rest, I didn’t feel able to take time off completely. Clients would most likely have been sympathetic, but putting off too much work would only have affected projects scheduled in afterwards, which I didn’t want to have to send elsewhere. I battled through it all, but it wasn’t easy at times. So based on my recent experience, which I didn’t handle perfectly, here are a few tips for mitigating the problem, if not entirely solving it.

  1. If some deadlines can be extended, negotiate this with clients as early as possible. They will usually be sympathetic, even if they can’t give you much extra time.
  2. Don’t try to push on with work if you’re feeling too ill – it won’t be of a high standard. Take a break, or a nap, and come back to it when you’re fresher.
  3. Even if work can’t grind to a halt, ask for and accept help in other areas of life to ease the pressure.
  4. With all projects, try to allow some contingency in the schedule. This helps if things don’t come at expected times, too.
  5. Stay vigilant when it comes to rates. It’s difficult to take any time off if you’re only just covering your costs at the best of times.
  6. Seek the support of colleagues. Freelancing is always demanding, and working through illness is just another aspect of this. A little sympathy can go a long way.

Abi Saffrey

A white woman (Abi Saffrey) with brown hair and glasses.I think there are two aspects to dealing with the unexpected: preparing for it, and dealing with it when it happens. Wise financial gurus tell us we should have three months’ income stashed away to cover our expenses if we’re not earning; there are income protection insurance policies that pay out when we can’t work due to illness and injury; the government pays Employment and Support Allowance if an illness or disability affects our ability to work (though if we have stashed away that three months’ income, we may not be entitled).

As well as thinking about the financial aspect of the unexpected, there’s the practical aspects of running a business too – who is going to contact clients if we are unable to? A great suggestion on the CIEP forums a couple of years ago about a disaster plan was turned into a blog post; knowing that everything is in order will mean one less thing to worry about if faced with long-term or terminal illness.

Even an absence of a few days has implications – good relationships with clients are going to be essential when asking for a deadline extension or having to return a project unfinished. The temptation is always there just to keep on going, but sometimes it’s best to be realistic, bite the bullet, take however many days off, and then come back ready for action. Working when unwell or grieving may do more damage – to our work and our health – than good.

Of course, this is all easier said than done – I need to get my disaster plan back to the top of my to-do list!

Sue Littleford

A white woman (Sue Littleford) with blonde hair and glasses.Freelancers with corporate experience may have come across disaster recovery planning before, and it’s something you need to take on in your own business – ideally ahead of needing to call on it! Think about all the ways you can come a cropper, and make plans. You may want to investigate income protection insurance and personal accident cover (as well as professional indemnity insurance, in case you blunder because you’re not on top form) so that if you’re unable to work because of ill health, you still have some income.

Your plans will vary according to the type of work you do. I work at book length almost all the time, so I build in wiggle room for my migraines and other contingencies (I usually allow at least four contingency days per project). If you’re whipping through short articles on a tight timescale, that’s harder to deal with, but it does mean you shouldn’t fill all your time with scheduled work – you need wiggle room, too, for everything from a bad cold to a broken computer.

If you can’t spend your time working – a child’s sick, you’ve broken your arm, you’ve been bereaved – then the first thing to do is NOT to pretend it’s not happening, but to communicate about it. Assess whether you’re safe to carry on working in terms of how well you’re still able to concentrate as well as perform physically, and how long you’re likely to be off work. Look at which of your clients are affected and contact them. They may be able to extend the deadline or split a big job with another of their freelances.

Organised freelancers have a buddy system, with a number of trusted colleagues they can refer work to, or who can pick up the pieces. One of the definitions of being a freelancer in the eyes of HMRC is that you can subcontract, so don’t be shy about doing it. But do, again, communicate with your client. And accept that you may lose a job that you can’t finish or can’t start on time – some things just can’t be fixed or worked around.

If you’re hospitalised, then you’ll need someone who can access your computer and contact your clients, perhaps sending them as much work as you’ve done so far. Ruth Thaler-Carter has updated her good piece on the An American Editor blog on planning for and dealing with the worst, which will give you plenty of food for thought, as will Laura Ripper and Luke Finley’s post (mentioned by Abi above). If your ill health is likely to be of some duration, or to impact your ability to work long term, you should explore whether you qualify for Employment and Support Allowance (ESA) with the DWP.

Sometimes, though, the work simply can’t be done in time, so take a look at your contract now to make sure it covers clearly what happens in such cases, and doesn’t allow a corporate client to shift all their risk onto your shoulders. If you’ve taken any part of your fee upfront, how much of it do you refund? What happens to the work you’ve already done, if you’ve begun?

Mostly (judging by a quick poll of the Owls), it’s just a matter of gritting your teeth, propping your eyelids open, taking the painkillers or cold remedy and working long hours to catch up as soon as you’re able. Powering through is grim, but that may be your only solution.

Sue Browning

A white woman (Sue Browning) with grey hair. She is sitting in her home office.The first step is to recognise that when you are in the midst of a crisis you’re probably in no fit state to work, even if you can put in place arrangements to do so. Don’t try to struggle through. You won’t do your best work and, worse, you’ll do yourself no favours. Above all, look after yourself. It’s never going to be easy, but there are a few things you can do to prepare for a time when you need to put business concerns to one side for a while.

Preparation

You have to accept that you are likely to lose some business, even if it is just for the duration of your absence, but this will be a lot less stressful if you’ve got a buffer of money put aside. I aim to have about two months’ income in a savings account. I know that can be difficult, but start now, and save little and often. I know freelancers can get insurance to cover times when they can’t work, but policies are costly, you pay for their admin, and you don’t get it back if you don’t claim, which is money wasted. Besides, who needs the additional hassle of putting in an insurance claim? (Caveat: this is my opinion, specific to my circumstances, not financial advice! Your personal circumstances will be different and insurance might be a good option for you.)

Ask someone to be your designated actor (DA) and brief them as thoroughly as you can. In particular, tell them how to navigate your email and file system and find out what projects you are currently working on so they can contact your clients if you can’t. If you don’t already have a system that makes that information easily available (spreadsheet, Word doc –  mine’s a mind map), do that now, and keep it up to date. Your business will benefit from this overview, whether you need to use it as part of a contingency plan or not. I’m currently developing a file for my DA that contains information about where to find stuff and any necessary passwords, along with a prepared out-of-office email message and template messages for different clients. Whatever form this takes, it’s worth walking your DA through it if you can, and make sure they are clear on what they are expected to do, and not do.

I haven’t set up any contingency plans to have another editor take over my work. That’s my choice, with my particular customers. Again, your mileage may vary.

When crisis strikes

If you have time, tell your clients what is happening, starting with those who are expecting work from you and those who have already booked you in advance. You don’t need to go into details, just share as much as you feel comfortable with. In my experience, most people are understanding and supportive (one of my customers sent me flowers when my mum died) and will be there when you are ready to get back down to work again.

Again, if you have time, set up your email autoresponder so that incoming messages get a reply that tells them you will be out of action for a while. Then ignore your email. Don’t even look at it.

It’s trickier if your email client doesn’t have an autoresponse option, as I’m not comfortable with my incoming messages getting no reply at all, however cursory. It may therefore be worth monitoring your mail, say once every two days, if you have the capacity to do so. Set up some ‘out of office’ autotext (e.g. using TextExpander or PhraseExpress) so that with little effort on your part, messages at least receive a reply, but don’t be tempted to enter into a conversation – this is just so that you don’t seem rude.

If you can’t do these actions yourself, now’s the time to activate your DA. Have them alert your current and planned clients and set up your autoresponder or monitor your inbox and reply briefly on your behalf.

On your return

When you’re ready to take up the reins again, do take it easy at first. Some personal crises change your life forever, so don’t expect to be your usual self immediately, if ever. Be kind to yourself and be realistic about what you can achieve.

Contact any regular clients and let them know you are back and ready to receive work. Then work your way through any emails that have accumulated in your absence. Triage them quickly, without much thought, into messages that are worth following up and stuff that can be deleted. Delete a lot. The last thing you want is to clutter your inbox and your mind with might-have-beens. Other opportunities will come up. Trust me. That said, if an interesting offer has come in but you missed out, there’s no harm in a quick reply along the lines of ‘Sorry I couldn’t help you this time but I’d certainly be interested in any future projects.’

Don’t take on too much too quickly. Depending on the reason for your absence, and how long it was, you may find you tire more quickly or that concentration takes a while to come back. Listen to your body and mind, and adapt accordingly. You will find a way back… on your own terms.

 

Posted by Abi Saffrey, CIEP blog coordinator.

The views expressed here do not necessarily reflect those of the CIEP.

Wise owls: freelance business goals for 2018

This month, the SfEP wise owls share their tips for setting realistic goals that match your individual ambitions, and consider how small changes can have a big impact on your career in 2018.

Being motivated to set goals to boost your career in the new year can be difficult. Many feel compelled to set over-ambitious resolutions to make this THE year they achieve a high-flying freelance career, regardless of their personal circumstances or goals. If you are feeling overwhelmed by the expectation of planning for the new year, don’t worry, the SfEP parliament is here to help.

Sue Browning

Sue Browning

Around the turn of any new year there’s always a plethora of advice on reviewing the year just past and setting goals for a brave new you in the year to come. And it’s always good to take stock and review what worked for you and what didn’t, what you enjoyed and would like to do more of, and what you never want to do again. It’s also good to review your fees, check out software and other tools, and look over your processes and see if they can be streamlined.

I’m going to say something heretical now. I’m not much of a one for setting goals and, with a few exceptions (CPD, holidays), I don’t make hard plans. Instead I try to make incremental changes in my behaviour that work towards increasing my overall efficiency and enjoyment of my job and life as a whole. The thing with incremental changes is that they are achievable and sustainable; the ambitious goals one tends to set under the influence of inspirational advice quite often turn out to be neither of these.

So why not resolve to learn some (more) keyboard short cuts – not just for Word, but for Windows/OS, your email client, Acrobat/PDF-XChange. Start with maybe one or two of the commands you use most frequently, learn or make short cuts and use them until they become second nature, then learn another one or two. Do the same with Find & Replace commands and maybe macros. Start simple and work up. If you do this regularly, you will soon accumulate a good arsenal of tools and techniques, you’ll be more efficient and your mouse-clicking finger will thank you.

Many of us will have just paid our tax bill, so it’s also a good time to start planning for the next one. If you can, consider setting a percentage of your earnings aside every month so next January (or July, if you’re in that bracket) isn’t such a worry. Put it in a high-interest account and try to forget about it. If you can afford it, also put some money aside longer term, to help tide you over those times when you are ill, or even as something for your retirement.

Hazel Bird

Hazel Bird

My suggestion for setting New Year business goals is to make this an opportunity to really focus on the one, two or perhaps three things you want to do with your business this year, or maybe improve on from last year. It’s all too tempting to look at all the interesting courses, self-development and business development ideas out there and want to do all of them. However, by spending some time thinking about what you want your business to look like by Christmas 2018, drilling down to find the key actions that are most likely to get you there, and then making sure you actually have time to carry out those actions, you’ll be more likely to see some real results from your efforts.

 

 Abi Saffrey

Abi Saffrey

Setting goals when you run your own business can be harder than doing it as an employee – there isn’t anyone else looking at the bigger picture for you. You’re the strategist, the business development manager, the marketing master, the holder of the purse strings and the person who has to make the results happen.

Whatever goals you set, consider how you are going to achieve them, by when and, just as importantly, why you want to achieve them. The hardest goals to meet will be the ones that are there just for the sake of having goals.

Break goals down into what you need to do to achieve them: your income won’t rise, your costs won’t fall, your skills won’t stay relevant, you won’t have a new service to market if you sit around waiting for some magical, mystical external force to make it happen.

Whatever goals and actions you decide on, there should be some training or CPD in there – it might be to learn a new skill, refresh or improve an existing one, or deepen relevant knowledge. You don’t know what you don’t know, and even training that revisits what you already know will keep you and your business on track.

Review your progress against your goals regularly – put reminders in your diary – and it’s okay to revise them, add to them or get rid of them if you realise they aren’t working for you or your priorities change. Keep records on progress or changes so that you can monitor your actions and decisions – and it’ll help you to keep the things out of your next set of goals that, it turned out, gave you nightmares.

Sue Littleford

Sue Littleford

Starting the year with a blank sheet of paper for your business new-year resolutions can be a bit daunting, but don’t overwhelm yourself with an impossible wishlist, or the feeling that this year you Must Be Perfect. Who needs that stress? Just aim to be better in some areas.

Review your financial records and decide on a training and development budget and an income goal, and think about what training you want to undertake. What do you need to upgrade? What do you need to fill in gaps in your knowledge or to consolidate what you already know and boost your confidence? What do you need to keep abreast of new developments in publishing or to add a new service to your offering? Must it be paid-for training with a certificate at the end, or are there YouTube tutorials you can do? Can you afford it this year, or can you at least save some money towards it, and do the training in 2019?

Think carefully about timing for best results. If you’re looking to expand your client base and one of your selling points is that you’re available throughout the summer, start cold-calling/writing two or three months before the main holiday period when many clients are wondering how they’re going to cope with their freelances taking time off.

Are there any clients you need to fire, who pay too little, or are more trouble than they’re worth? Make time to find and work for new, better clients.

Do you want to engage more fully with the SfEP? Do you have the capacity to volunteer? Or do you want to go to your local group meetings consistently? Perhaps your resolution will be to read all the SfEP emails and see what the Society is hoping its members will help with.

Maybe you have a hitlist of little niggles – procedures you want to nail down, documentation and templates you want to develop, a Word hack you want to find. Log them and tackle them.

Scatter your resolutions through the year – don’t try to start everything at once. And put review points in your diary when you’ll evaluate how much you’ve already achieved and decide the next steps. Resolutions are for life, not just for January.

John Espirian

For those new to the editorial profession, the best place to start is by taking good quality training. Without this, most people will lack the skill and confidence to do a good job for their clients. Thorough training should be a minimum requirement – so put that top of your agenda if you’re just starting out.

My goals for business success in 2018 are based on improving my marketing so that I can be better known in my space. That means continuing to post relevant and helpful content on my blog and looking for opportunities to enhance my profile via other streams.

One method I like is to appear as a guest on podcasts, as this is a quick and easy way to introduce yourself to new audiences. I’m aiming to make it on to 10 podcasts this year.

I’ve also decided to dedicate a little more time to in-person networking, so will be attending three conferences in 2018, including the SfEP’s annual conference at Lancaster University in September.

Liz Jones

I find it helps to have a clear understanding of where I’m at to see where I want to take things in the future. It’s worth spending some time analysing your business to find the answers to questions like ‘where does my income come from?’ (by client and by sector), ‘which clients pay best?’ (and worst) and ‘what do I spend most of my time doing?’. I did this last year, and the answers were illuminating – and in some cases quite surprising. Finding out what was really happening in my business enabled me to make some big decisions about who I wanted to keep working with, who I didn’t, and the type of work I wanted to spend most of my time doing. As a result I’ve streamlined the types of work I take on, but increased my income, and have also found time for creative pursuits on the side. Without taking the time to understand at a very detailed level what was happening in my business, I might not have felt able to make such changes for the better.

 

The views expressed here do not necessarily reflect those of the SfEP

Wise owls on editing non-fiction

Non-fiction covers a vast array of topics, including music, psychology, architecture, science, and memoirs, and new editors may find learning and following the conventions of non-fiction daunting. Editors will be asked to work with authors who are experts in their chosen field, and you will need to (tactfully!) help them bring structure to their work as they share their extensive knowledge with their audience.

This month, the SfEP parliament of wise owls share their experience of editing non-fiction, including tips on references and style guides, and working efficiently to meet clients’ needs for consistency within an often limited budget.

Sue LittlefordSue Littleford

Learn to love references, in all their multifarious glory. I get great satisfaction from making a clean and orderly references list from the dog’s breakfast I was handed. I edit a lot of academic tomes in HSS (humanities and social sciences) and have long realised that there are almost as many variations of Harvard as there are authors.

This is why it’s important to get a clear brief from your client. The publishers I work for vary greatly in how closely they want references to adhere to house style. Indeed, some are becoming more relaxed about it over time, often settling for ‘apply author’s style consistently’. If you are to avoid wasting a lot of time, do talk to your client about how much of your effort they want spent on changing the style of references.

One trick I’ve recently adopted is to make my own sample list of references for each of the variants in the job in hand (such as book, chapter, article, website, grey literature and archive – and some of those will have print and online variants, too). This is particularly helpful if I’m working with the short-title system, where a reference will look a little different in the note and in the bibliography, so my own note of the same reference in both presentations is an efficient way of checking I’m applying the correct version of the style in the right place – far easier than flipping through the pages of a style guide.

Liz Jones

It can seem that editing non-fiction is more bound by conventions, formats and rules than fiction. Whether you think that makes the task easier or harder is all down to personal preference! Often a non-fiction client will supply a style sheet, and even if they don’t they might indicate an established style guide that they’d like you to follow. In this way it can be quite different from editing a piece of fiction, which is much more likely to follow its own internal logic. Remember that the author’s voice can be just as distinctive and important to a piece of non-fiction – they’re still telling a story, even if it’s rooted in fact – so there’s a need to be sensitive and to think hard about what to retain as well as what to change. You might require a certain amount of tact to negotiate changes with the author to help their work conform to the required style, without applying rules slavishly and arbitrarily. Finally, non-fiction is often quite clearly structured, and this can be really helpful to the editor. Tweaking text to better fit the structural patterns that run through it can be immensely satisfying, and might make all the difference to a piece of writing – transforming it into a polished and coherent document that’s ready to be sent out into the world.

Abi SaffreyAbi Saffrey

Whenever I tell someone what I do, pretty much the first question they go on to ask is ‘What do you edit? Fiction?’ When I say that I work in non-fiction – generally economics and social policy – there is slight dismay in their faces. Fiction is the glamorous face of publishing, and non-fiction is seen as its frumpy but reliable best friend.

It’s fulfilling when my knowledge overlaps with the content I’m editing, and I can ask informed questions and add substantial value. When it’s a subject area I haven’t worked in before, I’m exhilarated by learning new things and I’m often prompted to go and read something related for pleasure.

Just as with fiction, it is critical to keep the author’s voice (or brand voice) intact and use a delicate touch to enhance the content rather than interfere with a heavy hand. Non-fiction brings with it tables, charts, diagrams and the mighty references list – they may appear intimidating at first sight but all they need is to be handled gently but authoritatively.

Non-fiction has been my bread and butter for over 17 years and I still get excited when a new project pops into my inbox – who knows what joys (and possibly terrors) those documents hold?

Sue BrowningSue Browning

In my experience, non-fiction publishers rarely have generous budgets, so one of the arts of making a decent living out of it is to master the various tools that can make you more efficient. These include the features available in Word, in particular keyboard shortcuts, wildcard Find & Replace and macros. Many of mine are home-grown, but I also plunder Paul Beverley’s magnificent and generous Macros for Editors. It’s also worth exploring the various add-ins you can get. I regard PerfectIt as an essential, and I also have Reference Checker (sadly no longer supported), both of which save a lot of time and help you produce a more consistent result – something that non-fiction publishers tend to be especially concerned about.

So once the mechanical style aspects have been tidied up and the references thrashed into submission, I can get down to the fun part – engaging with the content and the author. Here I particularly love the challenge of phrasing queries collaboratively (‘Perhaps we could…’, ‘Do you think x would be clearer?’) and sometimes catching the odd boo-boo, usually to the author’s heartfelt gratitude. But oh, the angst of querying a missing ‘not’ – have I completely misunderstood? will the author think I’m dumb?

Editing non-fiction can sometimes be challenging and frustrating, but it also brings the pleasure of working with subject experts and contributing to the spread of knowledge in a small but, I would argue, essential way.

 

The views expressed here do not necessarily reflect those of the SfEP