Tag Archives: networking

Why you need to see yourself as a marketer (so that you do some marketing)

In this post, Malini Devadas talks about why you need to see yourself as a marketer, and feel comfortable in that identity, in order to actually do any marketing. She also shares one action that you can take today to find your next client.

There’s a model in coaching that I love, which is called ‘be, do, have’. Most freelancers want to have more clients, and they know that in order to do that they need to do some marketing. So they learn all about marketing; in other words, they focus on the doing. However, we won’t do something if it is in conflict with who we see ourselves as being. If we spend our time thinking about how much we hate selling, if we feel resentful about the fact that we need to be proactive about finding clients, or if we see ourselves as someone who is hopeless at marketing, we are unlikely to take marketing action. Instead of acknowledging the root cause of the problem, we decide it’s because we don’t know the ‘right’ marketing strategy. We then spend more time reading and learning about new platforms and tactics, because that feels easy and safe compared to actually putting ourselves out there.

As a transformational coach, my job is to help editors become someone who is comfortable with marketing and who even learns to enjoy connecting with writers they’d like to work with. Yes, it is possible! Here are some steps to get started.

Be comfortable with marketing and selling

The best way we can help a writer is to edit their piece (assuming that we are a good fit for the project). So, it’s in their best interest to know about what we do and how we can help them. They may decide not to work with us, but if they don’t even know that we exist, they are being denied the opportunity to get help.

Because selling, and talking about money more generally, can feel awkward, a lot of freelancers focus on giving away free content to help writers, such as through social media posts, blogs and podcasts. This has a place; personally, I like to give away free content so that I can help those who don’t have the budget to work with me. But I also think it’s important to share the message that I can help you more if you hire me, and invite people to contact me if they want to discuss the options.

I don’t think it’s likely that you’re going to go from hating something to loving it, so I’m not suggesting that you try to convince yourself that marketing your business is your new favourite pastime. Instead, I encourage you to start by feeling neutral about it. When the topic comes up, instead of joining in the chorus of complaints about having to do marketing or how bad you are at it or criticising other service providers who sell their services, don’t say anything. This may feel uncomfortable at first, especially if you’re used to leading the chorus of complaints. But over time you will notice that you no longer have such strong negative views about marketing and selling. And that will make it easier for you to do it.

Be confident in your offer

Yes, it’s the dreaded concept of niching! Having a niche for marketing purposes does not mean that you can’t have variety in your work. But if you are connecting with writers, it is much easier for you to find the right people, and for them to have more confidence in you, if you’re clear on the problem you solve (your offer). For example, do you proofread food blogs before they are published on a website? Do you do developmental editing of romance novels for first-time authors who eventually want to self-publish? Do you copyedit PhD theses for students in the sciences at Australian universities?

Put yourself in the shoes of a writer who thinks they might need help to reach their goals. If you don’t show empathy for your clients then it will be hard to write content that will appeal to them. If you spend all your time talking about the editing process, it is hard to connect with people, because many people outside publishing don’t understand what editing actually is. Instead, you want to be talking about things that matter to the people you want to work with.

And if you’re not sure what matters to your ideal clients, find some of them and ask them!

Be open to receiving more money

It may sound ridiculous, but it can be hard for some people to receive money. Here are some signs that you might be one of these people:

You stall on sending an invoice because you feel bad, especially if the invoice is for a lot of money (even if the client is happy).
You feel guilty about how much you earn compared to other people (eg parents, other family members, people with ‘more important’ jobs).
You feel bad about being paid for work you enjoy.
You think that people who earn a lot are greedy.

There are any number of limiting beliefs out there when it comes to money, and these can have a huge impact on how we run our business. Over the years, many editors I have coached have been shocked to discover all the negative thoughts they have about money.

Next time you find yourself criticising someone about their rates or making assumptions about what a potential client is willing to pay you, stop and consider how these thoughts may be hampering your business.

One action you can take today to find your next client

The easiest way to find a client is to start with your existing network, even if it is tiny. Here’s a script that I have used (and that has worked!) when I’ve needed more clients. You can use it to email someone you know.

Dear

[Some kind of introductory remarks.]

I wanted to let you know that I have recently started an editing business. I help [type of client/publication and the problem you solve].

You can find out more at my website [insert link]. (If you don’t have a website, just include any relevant information at the end of the email.)

If you think you might need my help, I’d love to make a time to chat about it. Or, if you know someone who might benefit from my services, I’d appreciate you forwarding this email to them.

[Some kind of sign-off.]

That’s it. Don’t overcomplicate it!

If you’re struggling to send one email about your business to someone you know, this is an opportunity to look inwards and work out what the fear is that is getting in the way. Because until you uncover and deal with that, it’s going to be difficult to do the marketing that you need to do to grow your business.

This is not so much about expecting this one person to respond and offer you work. Statistically, in fact, this is unlikely to happen (this is why we need to tell lots of people about our business, to increase our chances of finding work). Instead, it is about taking responsibility for your business and telling the universe that you are ready to meet more of your ideal clients.

Going forward

Remember, so many writers need your services! But they can’t get help for their manuscript if they don’t know that you exist. Spend time building connections with your ideal clients and let them know how you can help them. Before you know it, you will be getting enquiries from people you want to work with on projects you find interesting.

About Malini Devadas

Dr Malini Devadas has been an editor since 2004 and a coach since 2018. Over the past five years, she has been helping editors learn to enjoy marketing and selling so that they can find more clients and earn more money. Malini takes on a few 1:1 coaching clients when her schedule allows. To find out more, you can email Malini (malini@mdwritingediting.com.au).

About the CIEP

The Chartered Institute of Editing and Proofreading (CIEP) is a non-profit body promoting excellence in English language editing. We set and demonstrate editorial standards, and we are a community, training hub and support network for editorial professionals – the people who work to make text accurate, clear and fit for purpose.
Find out more about:

Photo credits: green shoot by PhotoMIX Company; megaphone by Andrea Piacquadio, both on Pexels.

Posted by Sue McLoughlin, blog assistant.

The views expressed here do not necessarily reflect those of the CIEP.

Curriculum focus: Meeting up

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In this regular feature for The Edit, former training director Jane Moody shines a light on an area of the CIEP’s Curriculum for professional development.

Keeping in touch with fellow professionals is vital for all editors and proofreaders. This month’s focus of The Edit seems to fit neatly within Domain 1: ‘Working as a professional’, which covers the professional life of an editor/proofreader. These subdomains cover various aspects of personal communication. The table gives details about the competencies, skills and attitudes that you should be able to evidence under each of the criteria. I’ve listed some suggested supporting resources below the table.

Knowledge criteria	Editorial competencies, professional skills and attitudes
1.1.1 Role and responsibilities of an editor/proofreader within a publishing team	• Is aware of own role within the team and able to work as part of a team
1.1.4 Professional communication and negotiation	• Communicates politely and diplomatically • Responds promptly • Understands negotiating techniques and is capable of handling delicate negotiations appropriately
1.1.5 Continuing professional development	• Recognises the need for continual learning throughout career • Can demonstrate frequent continuing professional development and improvement of skills and knowledge
1.2.6 Marketing of services	• Is aware of the importance of networking
1.2.7 Professional use of social media and internet	• Understands importance and uses of professional directories and business website for marketing of services • Understands and follows good practice in the use of social media

Resources to support your learning and CPD

Courses and meetings

CIEP training courses (any training course counts as CPD)
CIEP conference
CIEP local group meetings
Publishing Training Centre: Online Presentation Skills for Sales, Marketing & Rights (virtual classroom course)
Denise Cowle: Marketing Your Freelance Editorial Business (develop your marketing skills to promote your business)
Louise Harnby: Social Media for Business Growth (use social media platforms to increase your online visibility, expand your audience, reinforce your brand and generate leads)

Books, guides and general resources

CIEP guide Marketing Yourself: Strategies to promote your editorial business by Sarah Hulse
CIEP fact sheet Good editorial relationships
PTC guide Getting Ahead in Publishing by Alastair Horne and Maria Vassilopoulos

Blogs

Fleischman, H. How to network effectively: 15 tips you can start using today. Hubspot, 9 November 2022
Gino, F, Kouchaki, M and Casciaro, T. Learn to love networking. Harvard Business Review, May 2016
Van Edwards, V. How to network: 18 easy networking tips you can use today. Science of People

Networking

Have you come across Business Buzz? You might not meet another editor or proofreader but you will have interesting conversations and make local links that you might not otherwise have discovered. My local group meets monthly in face-to-face drop-in sessions. Why not see if there’s a group near you?

About Jane Moody

Jane has worked with books for all her working life (which is rather more years than she cares to admit), having started life as a librarian. She started a freelance editing business while at home with her two children, which she maintained for 15 years before going back into full-time employment as head of publishing for a medical Royal College.

Now retired, she has resurrected her editorial business, but has less time for work these days as she spends much time with her four grandchildren and in her garden.

About the CIEP

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Photo credits: counters by Pixabay on Pexels.

Posted by Harriet Power, CIEP information commissioning editor.

The views expressed here do not necessarily reflect those of the CIEP.

Flying solo: Networking for business support

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In this Flying Solo column, Sue Littleford looks at ways in which we can step outside the editing and proofreading bubble when it comes to networking and professional development.

Networking with editors is great – we all share similar interests and can support one another about editing and proofreading. However, what about networking with freelancers/small business owners/solopreneurs/sole traders in other fields, and the organisations that serve them?

Besides developing your editing skills, you need to keep up to speed with managing and marketing your business, and quite possibly stiffening your spine when it comes to pricing and negotiating.

Here are a few of the places I network for the business side of my business – as I live and work in the UK, these examples are going to be UK-centric but I hope they will spark ideas of what to look for, for those of you living elsewhere.

IPSE

For networking, IPSE (the Association of Independent Professionals and the Self-Employed) is my big hitter. The pinnacle of its networking is the annual National Freelancers Day one-day online conference, free to members and £40 for non-members (in 2022, with early-bird discounts also available). The next one is 15 June 2023.

Aside from a series of strands of presentations and workshops, there are plenty of opportunities to talk to fellow delegates in workshops and in the informal virtual meeting rooms. The related app also allows you to join up with people. Who knows – you may land your next client! And even if you don’t, you may find the ideal person to design your new website.

Aside from the flagship event, throughout the year there are webinars on everything from managing stress to making tax digital, plus offers and consultations; and IPSE continues to campaign for better treatment of freelancers, contractors, sole traders and the like. Until a recent government U-turn, they had successfully campaigned to ditch IR35 but for now their fight continues.

I’ve only known them during Covid times, so can’t comment on in-person events but local meet-ups are happening again. In the last 12 months, IPSE has held more than 100 online events and its events calendar gives a flavour of what is to come.

Small Business Britain

Small Business Britain has partnered with Lloyds Bank Academy to provide webinar training relevant to small businesses (including on finances, marketing and wellbeing) and has just launched a helpline to support sole traders, small businesses, freelancers and so on with specific and general confidential help and support.

SBB has also partnered with Oxford Brookes Business School to provide a Sustainability Basics programme.

Aside from supporting sole traders and small business owners, SBB campaigns on a range of issues, like equality, diversity and inclusion, and provides opportunities to act as a mentor, paid or unpaid, ‘within our campaigns and with our partners’.

Social media: LinkedIn, Facebook, Twitter and so on and so forth

I’m no devotee of social media, being on LinkedIn and Twitter and that’s it, but there’s no doubt that editorial groups spring up there. But instead of just checking out editorial networks, look for those that relate to freelancing and small business owners.

Follow accounts that relate to marketing, freelance support and any other aspect that interests you, and see where that takes you in terms of active community and insider info.

Being Freelance

Steve Folland of Being Freelance offers all kinds of content on, er, being freelance. Here, editorial and business worlds collide, as he was kind enough to come to speak to the Berkshire CIEP local group in June 2022.

He hosts a community on Facebook (I’m not a FB user, so can’t comment on this – if you can, pop something in the comments for this post!), offers training by video for new freelancers, has a vlog and podcast, and a shop with freelancery delights (I have a non-employee-of-the-week mug and coaster) and he also has on his website a directory of freelancers.

BookMachine

BookMachine often partners with the CIEP and has an online community, discussions and training events online and in person for all things publishing.

Places I’ve heard of but not tried

Atomic.
Freelance Heroes.
Leapers supports freelancers and the self-employed in their mental health and has a Slack group as well as resources.
Reddit has a freelancers’ subreddit.

Other non-editorial places to hang out

I get emails from a number of other organisations and people to keep me up to date with what’s going on with the business end of my business, although they don’t necessarily offer true networking opportunities, at least as a rule. Here’s what lands in my inbox:

Louise Brogan (on LinkedIn)

Louise is a speaker on all things LinkedIn, and provides video tutorials. She also offers one-to-one tuition and private coaching on using LinkedIn to your best advantage.

Karen Webber (on marketing)

Karen, of Goodness Marketing, doesn’t believe that marketing should make you cringe – if it does, you’re going against your personal values, so you need to change tack and align your marketing activity accordingly. She offers training (at astonishingly reasonable prices) and sends weekly advice emails on how to market comfortably but effectively, and she blogs, if you want even more.

Jeremy Mason (on video for marketing)

I’ve seen Jeremy speak at a couple of online events in the last year, and he is fun (as a freelance TV cameraman, he also works on Strictly!) and exceptionally knowledgeable about getting into video to support your social media and marketing with practical advice on the tech, good framing of your shots and the actual content. He offers downloadable resources and training so that you can make videos that get your message across effectively.

Robin Waite (on pricing)

I’ve seen Robin present, too (at the National Freelancers Day conference 2022), encouraging us all to be fearless with our pricing. He has books and courses, and has an emailing list that gets new content roughly once a month.

Janene Liston (on pricing)

Janene, AKA The Pricing Lady, is another who offers coaching, consultancy and resources to understand your attitudes to pricing (especially if you are timid around pricing), and her occasional webinars are incisive and thought-provoking to get your mindset on the move.

Hub Balance (business and wellbeing)

This is one I’ve not yet got to grips with, although it’s been on my radar since the summer. Hub Balance offers two strands of toolkit on its website, for business and for wellbeing, aimed at small business owners, freelancers, sole traders and the like, focusing on creatives (editorial counts as creative). It talks about community, but at the moment that just seems to mean account holders – if you know more, bring us up to speed in the comments. The toolkits look useful, and they’re on my CPD list.

In-person and other local networks

Check out opportunities for in-person events, if you like them. Chambers of commerce are often a good starting point, and organisations such as IPSE run local meet-ups, as I’ve mentioned.

Investigate local business support groups, too.

Finally, as part of managing your business is effective marketing, do consider going to conferences that relate to your subject niche, for three reasons: keeping the knowledge of your field up to date; being able to say so in your marketing materials; and networking with potential clients.

Where do you already network?

If you already have places to go, online or off, why not pop ideas and links in the comments, so people can join you? At the National Freelancers Day conference in June 2022, for instance, I did spot three other CIEP members. Why not make that many more of us next year? Non-UK folk are particularly welcome to add networking ideas and links for their own locations.

About Sue Littleford

Sue Littleford is the author of the CIEP guide Going Solo, now in its second edition. She went solo with her own freelance copyediting business, Apt Words, in March 2007 and specialises in scholarly humanities and social sciences.

About the CIEP

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Photo credits: header image by Joshua Harris, presentation by Matthew Osborne, both on Unsplash.

Posted by Harriet Power, CIEP information commissioning editor.

The views expressed here do not necessarily reflect those of the CIEP.

CIEP social media round-up: August and September 2022

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Our social media team takes you through the CIEP content we’ve shared on our social media platforms during August and September 2022. This time, the emphasis falls on fiction.

Editing fiction

Several blog posts from August and September had the theme of fiction editing. There’s a common misconception out there that fiction editing is just a form of rather intense reading that you could carry out while sitting in a soft armchair drinking a mug of cocoa.

The first article listed here, which forms part of our curriculum for professional development, is by Jane Moody, our Training Director. She gives a detailed table of the competencies, skills and attitudes that we should be able to evidence as a professional fiction editor. Cocoa is optional.

One of the best sources of advice for CIEP members about how to become a fiction editor – or any type of editor – are the CIEP forums. This ‘Forum matters’ article points you in the direction of some of the best places to access information about fiction editing.

Rachel Lapidow edits role-playing games. The style sheets for such complex projects are detailed – the style sheet of her current work-in-progress is 60 pages long! She shares the structure of her style sheets and the process of creating them, and shows us how they can be useful for fiction editing too.

While you might think the main focus of fiction editing is dealing with fantasy, Sue Littleford reminds us that we also need to think about facts. Keeping records about your current work in order to optimise your future work is essential for editors of any subject matter, and fiction is no different. She describes three ways to keep records and introduces the CIEP’s free spreadsheet designed for record keeping.

‘Definite articles’ is our pick of recent editing-related content from all around the internet – and, in this edition, themes included the language of fiction, dialogue and character, plot, story and scenes, and the business side of fiction publishing.

The writing software Scrivener has some enthusiastic fans among the writing community. Scrivener allows you to restructure a piece of writing much more easily than is possible in Microsoft Word. In his ‘Talking tech’ column, Andy Coulson investigates whether Scrivener might also be a useful tool for developmental editors of fiction.

And in the editorial department …

Agile planning

An ‘Agile’ approach to planning – and the changes that occur in that planning – is a style of teamworking. It’s a project management model more familiar in the world of technology. Its principles make a priority of individuals, deliverables, collaboration and response to change. Steven Martin considers whether the Agile approach might work in publishing.

Project management

What does editorial project management actually involve and where do copyeditors and proofreaders fit into the process? In this post, editorial project manager Julia Sandford-Cooke describes her typical week and some of the tasks she often undertakes. Check out the CIEP’s Editorial Project Management course if you want to learn more.

Translation editing or copyediting?

Gwenydd Jones is an experienced translator. Early in her career she noticed clients were asking for ‘translation editing’ – with the term ‘editing’ being used very loosely. She explains what’s involved in the field of translation editing and considers how it shares similarities with copyediting.

Apostrophes

George Bernard Shaw hated them, but could we do without them? Is it time to ‘kill apostrophes’ or would that be ‘just plain wrong’? In her regular column ‘A Finer Point’, Cathy Tingle goes in search of the genuinely useful apostrophe and makes some interesting findings.

Working through the menopause

It is encouraging to see increasing numbers of conversations about menopause and perimenopause. Members of the CIEP forums shared their varied experiences of working through the menopause, which Liz Dalby has gathered here. This post also includes some links to helpful resources.

Networking and conferencing

September is usually the month of our annual CIEP Conference, so networking is on our minds. The word strikes fear into those of us of a more introvert nature. In this article, BookMachine’s Laura Summers puts paid to the image that networking has to be awkward or scary. And while networking is about making new connections and building on existing relationships, it’s also about learning and confidence-building. All things that you’ll experience at our annual conference, which you’ll be hearing about in various blog posts in the weeks to come!

The CIEP Annual Conference took place on 10–12 September 2022. Our theme was editing in a diverse world. It was our first hybrid conference (with sessions available online as well as in person); and it was our first in-person conference since 2019. Look out for blog posts in the near future on the sessions and some conference experiences from our delegates.

Our speakers did not disappoint, and special thanks go to Katherine May, Reverend Richard Coles and Ian McMillan.

CIEP Language Quiz 16

Finally, dare you try Quiz 16? It’s all about aspects of punctuation, grammar and usage when editing fiction.

Keep up with the latest CIEP content. Follow us on Facebook, Twitter and LinkedIn.

About the CIEP

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Photo credit: wheat field by Glenn Carstens-Peters on Unsplash.

Posted by Harriet Power, CIEP information commissioning editor.

The views expressed here do not necessarily reflect those of the CIEP.

How to network better

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Laura Summers of BookMachine explores networking benefits, tips and more.

From small beginnings in 2010, starting as a group of colleagues coming together to talk about the book publishing industry, the BookMachine community has grown to become a global organisation. During this time I’ve met hundreds of editors and proofreaders. I remember some of them really well because they’ve stood out against the crowd by their ability to network.

Instead of simply telling me or anyone they’re networking with about themselves and leaving it at that, these professionals show their ‘interest’. They do this by asking insightful questions and aim to be the ‘interested’ person in each discussion or conversation they’re in.

Even if you’re not a networking fan, it’s one of the easiest ways to form connections that might lead to new opportunities. Thankfully, living in today’s digital world means we have online communities that make networking easier for all of us (introverts, extroverts and ambiverts!) to connect.

Not convinced that networking is for you? Here are three reasons to get started.

1. Spread the word

If you’re a freelance editor or proofreader, networking is an essential way to let people know what you do. Having an up-to-date website is a great start, but to ensure that the right opportunities come your way, you need to connect with others and tell them specifically about what you can do for them.

Networking isn’t limited to talking with potential clients. When you network with other freelancers, along with gaining advice and friendships, you can create partnerships and offer your clients a better service. For example, if you are an editor you can partner with a copywriter to offer your clients more skills.

2. Understand industry trends better

I read The Bookseller online daily, but there is still so much more to know about the industry. The more people you speak to and connect with, the more you understand current trends in the industry. This, in turn, gives you a deeper understanding of what’s important to your clients and their businesses.

Having more industry knowledge also gives you the added bonus of having more professional topics to talk about during meetings – whether you’re a freelancer or an in-house professional.

3. Gain more confidence

This one is simple. The more you meet and talk to people, the easier it gets.

Convinced about networking but unsure where to begin?

Explore membership organisations

As well as using CIEP membership to connect with editors and proofreaders through virtual and in-person events and the CIEP forums, consider joining BookMachine’s vibrant community to interact and learn during mixers, virtual hangouts and in-person events. If you want to mix a bit of exercise with networking and check two things off your list at one go, you could even come for our ‘Walk & Talk’ events!

If you’re a publishing hopeful, perhaps in the early stages of your career, think about the Society of Young Publishers (SYP). Attending SYP events and conferences, signing up to be a member and applying for their mentorship programme can help you get your foot in the door and teach you how to network better. Since it’s a volunteer-run organisation, you can even get involved with their online and in-person events if you have something to offer.

Leverage social media

Whether it’s BookTok, Bookstagram or #BookTwitter, there are plenty of ways for you to find fellow publishing professionals and connect with them on social media. Following some of the most valuable and popular accounts within publishing can help keep you in the loop and give you the opportunity to join discussions, conversations and events.

When it comes to social media, don’t underestimate the power of hashtags and the ability to squeeze yourself into a conversation when possible. Try keeping an eye on (or follow) hashtags like #workinpublishing, #publishing and #joinbooks.

Five valuable publishing-related accounts to follow on Twitter: The CIEP; BookMachine; Publishers Association; The Publishing Post; BookBrunch.

Use LinkedIn wisely

When you connect with someone, send a note. Introduce yourself and include a few words about what you do and why you’re interested in connecting with them.

Twitter will cap your tweets at 280 characters, but on LinkedIn, there’s no such limit when you post. But the key is to keep your interactions short and sweet – people have limited attention spans and time when networking. The goal is to make yourself memorable and interesting within that short interaction.

Be helpful

Another useful way to stand out is to answer questions using advanced search. Both Twitter and LinkedIn have great search capabilities. Think about the questions you had when you started out. Or even questions you had two months ago. Search those questions and variations of them on these sites.

What you want is to be helpful to those in your industry and around you. Offer answers, insights, or even follow-up questions to make the discussion more interesting. Don’t worry about sharing your tips and secrets – collaborating and boosting others in your industry is an ideal way to start networking.

Step forward as a speaker

Another idea to network and simultaneously showcase your skills is to pitch yourself as a speaker or as part of a panel at any relevant event. Pitch ideas to event organisers and highlight your areas of expertise so they can introduce you and your work to a wide audience. You can find plenty of these events when you start following and interacting with publishing professionals and publishers on social media.

Have a positive attitude

Finally, networking may seem challenging but try to think about it in terms of building relationships, friendships and long-lasting connections. The more people you know and speak with, the better and easier it will be for you to find the right opportunities to help your career thrive. On a personal level, it’ll also boost confidence in your intrapersonal and interpersonal relationships.

Also, it’s easier once you get started – I promise!

About Laura Summers

Laura Summers is the Director of BookMachine, the fast-growing global Community and Creative Agency specialising in book publishing. Her mission is to provide every publishing professional with the knowledge, ideas and connections to help them to progress in their careers. Follow Laura on Twitter @LauraSummersNow. Connect with Laura on LinkedIn.

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Photo credits: maze by Susan Q Yin on Unsplash, networking meeting by Redmind Studio on Unsplash.

Posted by Harriet Power, CIEP information commissioning editor.

The views expressed here do not necessarily reflect those of the CIEP.

A week in the life of a new-ish social science editor

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Taylor McConnell started his freelance editorial business in 2021. In this post he describes how he got into proofreading and editing, and how his weeks have varied between doing work and trying to find more work.

I always liked words – spelling them, learning them in another language, making puns about various Italian cheeses while on the bus home from school. It didn’t matter how, but I was fascinated by them. I guess being a language nerd is part of my genetic programming.

My undergraduate studies focused primarily on German culture and politics, but I also developed a passion for memory studies in the meantime. As an interdisciplinary field, memory studies allowed me in my MSc and PhD studies to engage with a wide array of social science disciplines and the humanities, including sociology, political science, history, architecture and linguistics. It’s this unique blend of knowledge production that I wanted to pursue in a longer academic career – that is, until I ran full-force into the giant brick wall that is the academic labour market.

Enter editing

I came into editing ultimately through a mixture of happenstance and frustration (fixing punctuation errors is good stress relief, I must say!). A friend asked out of the blue if I would be interested in editing his bachelor thesis in management. As I also have a management degree and had tried in the past to start up an economics blog with this same friend, I readily agreed. Trying to figure out the pricing for this project, however, is how I stumbled head-first into the CIEP, and I couldn’t have stumbled better.

This was August 2021, and after far too many rejection letters from potential employers, I said ‘Tschüssi, bye bye’ to academia and ‘hello’ to freelancing. By sheer good fortune, my temporary German residence permit allowed self-employment, so I set out working on a business plan for the immigration authorities, as well as building my brand and website and diving into some good old-fashioned CPD.

Starting up as a freelancer in another country, though, does come with its own pains. It took until mid-October to finish all the prerequisite paperwork to register as a freelancer and apply for the appropriate residence permit (which was only approved five months later!). Between actual bits of paid work, over several weeks I had to:

figure out billing and tax implications for work within Germany, within the EU and further afield;
register for a tax number, a tax ID number and a sales tax number;
get all the insurances sorted out – health, business liability, retirement, contents, just to name a few;
write all my website copy in German, including terms and conditions and a legal imprint; and
create a three-year financial outlook, with monthly cashflow estimates.

Not really something a sociology degree prepared me for …

Time management is a social construct

In the past six months, my workflow has adapted to changes in my own taste for editing and proofreading as well as to my increasing skill set. Starting out, a typical week would exclusively involve writing extensive pleas for contracts on Upwork, which resulted in at least two good clients, or travelling around the Rhine-Main area to stuff student mailboxes with flyers. I realised this was a terrible idea since no one was living in student halls at the time and most university campuses were closed to the public.

As with any freelance job, there is no such thing as a typical work week, and my working pattern now is just as irregular as it was during my PhD. This is both a blessing and a curse. Running a business and writing a 300-page text both involve many moving parts that have to be built, maintained and brought together bit by bit over long periods of time. Skill development, marketing and outreach are just as important now as planning fieldwork, brushing up on my Croatian and dealing with student government were then.

When I do have contracted work, I prioritise that above all else. We need money to live, after all. In these periods, I tend to start working around 9am, getting all the tedious bits of editing out of the way first. This includes:

formatting the document to make it easier to read, if the brief allows (12-pt Times New Roman or Helvetica, 1.5-line spacing, all that jazz);
running PerfectIt for consistency errors, especially when authors set up MS Word in American English but then write in British English;
checking for sentence vs title case (My Worst Aesthetic Enemy); and
fixing errant straight quotation marks and eliminating double spaces.

I then typically work online editing in bouts of 35–40 minutes before taking a break to drink my umpteenth coffee or do some chores. I always go for a midday walk around the neighbourhood and then continue working until around 3pm or whenever my brain is fried. If I want to complete something, I’ll resume working around 7pm and work for another hour or two until I can do no more.

In for the long haul

In the first few months, I typically covered three to six student essays or an occasional journal article or administrative report each week, with work sent by other proofreading and editing firms, most of which were located in East Asia. The pay was fine but not as enticing as the projects that paid my own rates, which picked up from December. Ultimately, the good work only came along once I started politely nagging my own Twitter bubble of academics.

Since the beginning of the year, I’ve had fewer but longer and higher-paying jobs from people I know, which has reinvigorated me, as I know where my work is going and who it is directly benefiting. One PhD thesis was enough to cover my bills for the month, and any additional work that I could fit in was also accommodated.

In drier spells, I have focused my attention more on marketing, making tweaks to my website, creating a bank of social media posts and messaging my academic colleagues to gauge their interest in my services. My March so far has been one of these periods, which, after my best month on the books, is now turning out to be my worst. I’m hoping that the extra investments made in building my brand and expanding my reach beyond my initial trusted circles will pay off later in the year.

Managing financial expectations is probably the trickiest factor of freelancing. I am a very risk-averse person and always make contingency plans for any event, but freelancing, as is turns out, was my ultimate contingency plan for not gaining full-time employment elsewhere. In the end, however, making the jump into editing is probably the best work-related decision I’ve made in a decade. I have complete control over every last detail of my work, who and what I get to work with and how much I get paid for it.

The value of networking

There is strength in this sort of independence, but there is even more in the network of freelancers and editorial professionals that the CIEP has created.

I didn’t come into freelancing expecting to earn as much as I would have, perhaps, in a full-time position regulated by state contracts, nor have I yet. But the degree of personal development that this job and this network in particular foster is beyond what I could have imagined. One bumpy month is more than offset by the new wonderful cast of characters I have encountered in the Cloud Club West meetings each Thursday. They have been nothing but supportive and encouraging, even in hard times. (Join us!)

This career is not the one I originally sought, but it is ultimately the one most suited to my interests, skills and habits, and I’m happier for it. And although I don’t ever expect to develop *the* ultimate weekly routine, it’s so helpful to continue learning from others about their experiences as freelancers and how they use their time. You never know where you’ll find your next source of inspiration.

About Taylor McConnell

Taylor McConnell is an editor and proofreader for academic and corporate texts and a German-to-English translator based in Wiesbaden, Germany. He specialises in social sciences and business studies and works primarily with multilingual authors. Taylor is an Entry-Level Member of the CIEP and holds a PhD in Sociology on post-war Croatian memory politics from the University of Edinburgh.

About the CIEP

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Photo credits: book by Kranich17, to do list by StockSnap, both on Pixabay.

Posted by Harriet Power, CIEP information commissioning editor.

The views expressed here do not necessarily reflect those of the CIEP.

Why should editors and proofreaders attend the London Book Fair? Tips from two first-time attendees

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This blog post discusses tips and impressions from two CIEP members attending the London Book Fair for the first time. Should you bother with all the seminars? Is it worth handing out business cards? And isn’t it all a bit overwhelming? Let’s hear what Aimee Hill and Andrew Hodges have to say …

Our first London Book Fair

It’s spring in the UK and the London Book Fair in early April was an energising way to start socialising in person again! This year was our first Fair, and we showed up not knowing what to expect. Even knowing how huge the event was, the size of the hall was still astonishing. Here are some tips and advice to help you navigate the event.

Aimee says …

Come with goals

Turning up to the London Book Fair with concrete goals is essential. Whether it is worth it depends entirely on what you want to get out of the Fair. And the whole event is so large and bustling that, without goals, it is very easy to wander around aimlessly staring at the rows upon rows of stands.

Find out who is visiting and meet them

Twitter is a great source for finding out who is at the Fair before you go. While I was there, I met up with some other editors I know, including Andrew Hodges, past course mates who had found themselves in the same industry, and in-house publishing people who I’d previously only chatted to on social media. It is a valuable chance to say a quick hello to connections.

Go to seminars that interest you, but don’t overdo it

The seminars throughout the event are invaluable. There are few better ways to get insight into the industry than the talks that LBF put on. If you work with independent/fiction authors, the seminars hosted at Author HQ give insight into the different concerns and interests of your clients. They are also all recorded, so you can catch up on the ones you missed and rewatch the ones you were too tired to pay attention to. Extra tip: if your goal for the Fair is just to go to these seminars, there are digital tickets that give you access to the recordings without having to trek to London.

Be emboldened to socialise

In my opinion, networking is just a fancy word for socialising. While the Fair is primarily a corporate, work-focused event, there is space for getting to know a diverse range of people across the industry. Informally, the queues for coffee are long enough that you are likely able to strike up a conversation with those around you. In a more organised sense, the Wednesday offers opportunity for drinks socials all over the fair. In particular, both the Society of Young Publishers and the Independent Publishing Guild provide space for people to get together.

Andy says …

First impressions

After all that online networking and professional development in a box room under the stairs, it felt amazing to be around people! I spent the first hour walking around grinning, dazed by all the stands and people there to discuss books. Was it smaller than usual? Was Author HQ normally three times the size? I had no idea, and I didn’t care. It felt massive and a bit ‘out of this world’.

When I described it to a friend, she said the book fair sounded like a political party conference: its core had a corporate feel, with people paying lots of money for stands … and with loads of interesting stuff happening around the edges.

There was a traditional publishing crowd brokering deals in a part of the Fair we weren’t allowed to access. I got a small taste of this when I met a representative from a German publisher promoting titles to be considered for translation into English.

The logistics

If you have a long train journey to get there, two days will probably be enough. Don’t forget to bring water and preferably a packed lunch. Chairs for visitors are in short supply, and as Aimee points out, while you can sit down to watch all the interesting talks, don’t overdo them as you may end up feeling fatigued!

Where should editors hang out?

Well, that depends on your goals. If you want to network with publishers, there are loads of stands to visit. My favourite place was Author HQ, where the indie authors were mostly hanging out. There were great talks on energising the writing process, publishing successes with Amazon KDP, and on making UK publishing less London-centric.

My experience in book translation inspired me to hop over to the literary translation centre too. Broadly speaking, the translators felt closer to academia and activism, while the indie author crowd were more entrepreneurial. Despite their differences, both crowds were bursting with creativity and a love of books!

ALLi’s tenth birthday party was a highlight, where I chatted with several indie authors. I learnt a lot about the relative merits of different publishing services and by the end of the evening we were discussing reversals and character development in short stories.

I was sad the CIEP didn’t have a stall at the Fair this year, but the pandemic is far from over and the decision to wait was sensible. I bumped into Alison Shakspeare and got chatting to Aimee Hill over coffee, and it was good to know there were other CIEP members there.

Is it worth it?

Was the LBF an investment that will bring me a return? In the narrow sense, I have no idea, and that’s not why I went. My reason for attending was to get to know and understand how publishing works a bit better. This wider-picture perspective will inform my future edits and interactions with publishers and indie clients.

And that’s why you should go – at least once.

The Fair has given me a taste for in-person events now, and a new-found energy. Next up is Cymera in June – bring it on!

About Aimee Hill

Aimee Hill supports independent authors with communicative line editing. She primarily works with science fiction and fantasy authors.

About Andrew Hodges

Andrew Hodges runs an editorial business called The Narrative Craft in Edinburgh, UK. He loves line-editing fiction and ethnography and enjoys chatting with science fiction and fantasy authors about worldbuilding and point of view issues whenever he can.

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Photo credits: wall of books by Eugenio Mazzone on Unsplash, London Book Fair by Andrew Hodges.

Posted by Harriet Power, CIEP information commissioning editor.

The views expressed here do not necessarily reflect those of the CIEP.

The many benefits of being a member of the CIEP

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Once again it’s that time of year when we’re asking CIEP members to renew their membership. If you’re a CIEP member who can’t quite decide whether to renew or not, perhaps the five editors below can persuade you it’s worth it …

Laurie Duboucheix-Saunders

I have been a member of the CIEP – back then it was the SfEP – since I started freelancing in 2008 and I have never considered not renewing. With no professional editorial experience, I found out about the Institute when looking for a training course. Being a member allowed me to gain the skills I needed to become a good proofreader and editor, but remaining a member has allowed me to stay at the top of my game. Even though I am an Advanced Professional Member, I still benefit from doing courses with the CIEP, to refresh what I know or to keep up with an industry that keeps changing.

That’s not even what’s best about the CIEP. Being a member is not just about having the CIEP’s ‘seal of approval’ (read ‘logo’), it’s about belonging to a community that supports you and challenges you. The forums are a great place to go when you’re stuck and need the hive mind’s input. There’s always someone who can help you find the answer you need or point you in the right direction. The CIEP’s knowledge pool is vast, and chances are someone will be able to answer your questions about martial arts or architecture or nuclear fusion, as well as help you locate an obscure rule in a style guide so large you wonder what sort of mind it takes to come up with so many different rules about commas and full stops.

The CIEP is part of my daily life. Thanks to it, I have met people, online or in real life, who have become colleagues and friends I interact with every day. Being a freelancer can be a lonely business and the CIEP’s support (legal helpline, suggested minimum rates) is invaluable, but its members are what makes it indispensable.

Pedro Martin (Sanderling Editorial)

Renewing my CIEP membership is a no-brainer. I ended up getting my biggest client so far – both in terms of repeat work and total billable hours – from the ‘marketplace’ forum, so my membership definitely paid for itself.

I really appreciate how useful it is for people who are new to freelancing. I joined as a Professional Member with in-house experience, so I felt confident on the editorial side of things, but I was so clueless about transitioning to freelancing! Navigating your first few months as a freelance copyeditor and proofreader is especially tricky, so it’s great having access to so many knowledgeable and experienced editors who are happy to help with your questions.

And that’s on top of all the other membership benefits (like free guides for members, discounts on editing software and subscriptions, and the forums in general). I look forward to another year of advice, training, CPD, discounts, collegiality, resources and support for copyeditors and proofreaders with the CIEP!

Janet MacMillan

There are so many reasons why I’m renewing my CIEP membership: the vibrant forums where you can get an answer to what’s on your mind day or night, the highly respected training and continuing professional development, the enquiry- and work-producing directory, the helpful guides and fact sheets, the mentoring and the standards, among other things.

But the fundamental reason for me is the community. The CIEP community has helped me through thick and thin, especially in the last couple of years when we’ve all been struggling through plagues, war/political conflicts, earthquakes, blizzards, fires and even loo roll shortages.

The fact that I have so many lovely colleagues all over the world is a true joy, and that I can see and chat to at least 20+ of them every week is an incomparable pleasure. I see community members boosting each other up, both professionally and personally, taking pleasure and pride in each other’s successes, supporting one another in all that the world throws at us, and doing gentle kindnesses for each other.

The gorgeous card someone sent me earlier this year, the gratuitous offers of help with work and CIEP commitments when I faced trying caring responsibilities recently, the unexpected, but touching, comment on my first haircut in over two years, the entertaining GIFs someone likes to send, the ridiculous jokes and banter among members on social media, members travelling long, long distances to meet up, so many members working so hard for the common good, are all part of the CIEP community. To paraphrase a mid-2021 comment by a colleague in an international Cloud Club West Zoom meeting: the fact that I retain any semblance of sanity is, to a huge extent, thanks to the CIEP community. I wouldn’t be without it!

Caroline Petherick

I’ve subscribed to CIEP since the early nineties, and right from the start – even before I managed to access the infant internet – I found the sub worthwhile, because by being a paid-up member I got relevant training, hence confidence in what I was doing, combined with the expertise of some experienced editors one to one. That helped me start my business, even though for the first few years it was slow. Then, since around 2000, with the developing range of resources and support that the CIEP has provided, membership has been intrinsic to the success of my business and (particularly with the forums) to my enjoyment of life at the laptop. I can’t imagine being without the CIEP.

Alex Mackenzie

In a face-to-face conversation recently I found myself describing why our virtual CIEP network is so valuable to me. No, we’ve never met in person, but we are in weekly (some of us daily) contact. Our online video meetups – Cloud Club West (CCW) – is where (mostly) international members meet for professional support and online company.

Working from home is isolating anyway, and in this profession things can get pressurised and tense, with moments of complete loss and mind-boggling confusion. (The usual culprits: misbehaving tables, testy authors, a slow month, quirky layout, low motivation, time management, technology bugs, scope creep, grammar, ethics and copyright, to name a few). We need to reach out to like-minded people sometimes.

Two years ago, CCW spawned another smaller accountability group comprising seven members who spur each other on to market ourselves and get more clients. Both groups share personal and professional stories (even displaying our pets, children, artwork and knitting) – the CIEP membership makes this possible. (Read more in our blog post.)

What I value is the breadth of experience in editing and proofreading, from newbies to Advanced Professional Members. Being reflective about language is what many of us have always enjoyed (we speak close to 20 languages, from Afrikaans to Luxembourgish). But we come at it from all angles (history; environmental and social sciences; role-playing games; politics; law; economics; education; maths and statistics; chemistry, as well as English literature and linguistics). And we are spread across the globe – in diverse personal contexts – with fascinating stories to tell.

This means there’s always someone to offer advice, answer a query or point towards an alternative approach. This is an excellent professional resource and I always have a running list of queries for the next meeting. As we all value investing in high-quality CIEP training, we recommend courses to each other, and sometimes buddy up to work through them together too. And it’s nice to put faces to names when they pop up in the forums.

I know I speak for many in the CIEP when I say, the professional network is a major pull for continuing our membership.

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Photo credits: woodland by Larisa_K on Pixabay.

Posted by Harriet Power, CIEP information commissioning editor.

The views expressed here do not necessarily reflect those of the CIEP.

Curiosity or destiny? The different routes to the CIEP

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A diverse group of over 20 proofreaders and editors meet up weekly online for professional support through the CIEP’s Cloud Club West. But what do we actually know about each other? Alex Mackenzie asked in a recent meeting: ‘What was your route to the CIEP? Where were you workwise when the proofreading/copyediting penny dropped?’

Here’s what the group discussed:

Are proofreaders and editors born or is it a process of discovery?
Is an English literature degree or a Master’s in publishing a must-have?
Can family life or challenging health conditions accommodate the job?
When did you switch to proofreading and editing?
How did the CIEP come into your life and what do you enjoy about it?

My ‘ah-ha’ moment

Did my itinerant life lead me here? Perhaps copyediting was my way of joining up the dots when our international life abruptly halted: COVID-19 meets Brexit. It was the CIEP training, discovering the humble dialogue between professionals in the forums and our ‘e-local’ weekly video meet-ups that grounded me in this fascinating profession.

My question for Cloud Club West (CCW) began an entertaining and revealing round-the-table storytelling that lasted four weeks.

It’s in the blood

‘From an early age I knew – then I learned it was a job!’

Some were students of English literature or creative writing, others hold a Master’s degree in publishing. Isn’t that how real editors are made? Whether fresh out of university or experienced in-house editors with high-profile publishers, we are all now freelancing proofreaders and editors.

Loving the detail

‘I want to do something with books.’

Writing up references for her third thesis – enjoying the rigorous detail of italics and comma placement – one member wanted to put this body of knowledge to use. After writing to 50 publishers, she found work as an assistant with a reputable one. Her CIEP membership number is in the low hundreds, and her editorial life spans the digital revolution: marking up on paper before kids, on-screen after.

Teachers turned editors

‘After decades helping multilingual students find their voice – this was a natural transition.’

For the rest, there was a delayed ‘ah-ha’ moment of discovery. Teaching was the starting point for many. Some changed direction during the training, others resigned with a health condition or burnout; for one fantasy fiction lover and gamer, COVID-19 showed them they weren’t quite in the right place. Though teaching made sense at some levels, we are happier now – a clue? One of us has never missed a CCW meeting!

I need to leave – but now what?

‘After numbers, words – it’s what I should be doing.’

For those editors who arrived through maths and science, there may have been a clear moment of recognition. One left a health-threatening, high-pressure job in a civil service payroll department where, in her ‘spare’ time, she was copyediting multi-author reports and writing how-to documents. The required attention to detail crossed seamlessly into scholarly editing, but now she dictates the work on her terms and the ulcers have healed.

A serendipitous escape from the macho world of finance

‘Do I know a proofreader? … err … me?’

Several of us were economists – proofreading financial reports with 24-hour deadlines. A financial crash prompted retraining as an English teacher, another tired of the male-dominated office and moved countries every 18 months thereafter. One catapulted herself forward answering the question ‘Do you know a proofreader?’ with ‘Err … yes, me!’

Globetrotter slowed down

‘I’m thankful to be working from home near my very elderly mum.’

Our former lawyer had understandable burnout after 20 years dealing with international commercial litigation, with commutes between the UK and Brussels (twice in one day, even!), as well as Canada, the US and other EU countries. A significant domestic violence practice in her latter years in the law added to the burnout. Though she was a guinea pig for the functionality of the online interface for joining the SfEP (as it was then), she welcomed the friendliness and support of the face-to-face Norfolk group and is now much appreciated, steering our Cloud Club steadily from Canada (… for now!), where in non-COVID-19 times she enjoys the lively Toronto group face to face, and now via Zoom.

A change of heart

‘I’ve grown into the job – I’m doing the right thing in life!’

Another economics graduate left the sector after questioning their calling. An ad offered editorial training in using their expertise for academic research. Later, after moving to Canada, he enjoyed a warm welcome from the CIEP local group, and the 2020 conference ‘sealed the deal’. He is now an in-house editor.

Academic detour

‘I was always checking others’ words.’

In fact, academics across the subject range were thrilled to learn there were paying jobs outside educational institutions, where subject knowledge was valued. After internships, redundancy and shrinking budgets affected many. For one, a chance trial proofread of Voltaire’s complete works meant learning BSI symbols on the job!

A friend of a friend

‘I needed courses and, possibly, mentoring.’

A third party introduction is often a catalyst. One lockdown encounter across a stream led to editing pharmacy documents. A knitting club friend with a maths degree recommended a course that led on to proofreading and later indexing. A holiday romance with a proofreader ended happily: get trained, quit the UK job, move to the States, take over his job, marry him!

Midlife crisis?

‘Well, it all worked out beautifully.’

Health scares, marriage, kids, home-schooling, a partner’s career move, empty nest, divorce, volunteering in a bookshop, retraining as a translator or teacher – many and varied are the circuitous routes to the CIEP, even joining the RAF at the age of 49!

But life’s complicated

‘Is that really a thing I can do?’

Our Cloud Club members tend to be a transient, globetrotting lot, with a UK-based element. A number of us have limited mobility for reasons that include challenging medical conditions (quietly mentioned, though in no way diminished because of that), such as Ehlers-Danlos and cerebral palsy. Proofreading and editing provide a flexible, compatible livelihood when life (or our partner’s decision) takes us off course.

Anyone out there?

‘Cool – there are people doing this on their own!’

Looking for like-minded freelancers, many of us came across the CIEP through online research, often after relocating to a new country. One of us left a publishing house job in India (having succeeded in a walk-in interview alongside 5,000 candidates many years earlier!), but others, not surprisingly, discovered the network more recently during COVID-19.

Wrapping up

‘It felt like everything fell apart all at once – my health, my work, the world – but I was able to get through it thanks to the support and warmth I found in the CIEP community.’

CIEP members joined up their formative dots through:

childhood internal drivers
serendipity
self-awareness and a moment of realisation
continuing curiosity about words and the reader experience

One regret was voiced: not joining CIEP sooner!

The CIEP’s 40+ local groups, ranging across the UK and including virtual groups with international reach, offer spaces in which members who live locally to one another or outside of the UK can gather, regardless of the stage at which they find themselves in their professional and membership journey.

Find your local group

About Alex Mackenzie

Alex Mackenzie is a British copyeditor and proofreader living in Asturias, Spain. She moved into editing from a 30-year career in international schools across nine countries. Alex is a published English language teaching (ELT) author with a Master’s degree in education. Areas of specialism are ELT, education, sustainability and meditation, adding creative non-fiction and fiction. She is a Professional Member of the CIEP.

About the CIEP

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Photo credits: woodland paths by Jens Lelie; detour by Jamie Street, both on Unsplash.

Posted by Abi Saffrey, CIEP blog coordinator.

The views expressed here do not necessarily reflect those of the CIEP.

The 2021 CIEP conference: blog round-up

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The CIEP conference took place online in September this year, and, as usual, before long there was a fine crop of blogs reviewing the event. We read them to see how conference newbies, veterans and session presenters experienced #CIEP2021. This round-up post covers:

The newbie view
Veterans’ verdicts
Presenters’ perspectives
What next?

The newbie view: ‘I was unprepared for just how much I got out of it’

‘When I joined the CIEP in January, lots of people told me about the value of their annual conference,’ says Philip Ridgers in ‘My first time attending the CIEP annual conference’. ‘I expected to pick up some tips and maybe meet a couple of new people. However, I was unprepared for just how much I got out of it.’ Starting with the networking sessions, Philip said: ‘The most valuable thing I took away was that others struggle with the same things I do.’ Far from meeting ‘a couple of new people’, at one point Philip found himself plunged into a Wonder room with some of the CIEP Council: ‘For a few minutes I was the only other person there! This could have been terrifying, but they were all so welcoming.’ He went on to describe his team’s performance in the quiz (‘we placed last’) and concluded that ‘the conference made me feel like I belonged. It made me want to further my knowledge and get more involved with the editorial community.’ We think he means his editorial knowledge, but who knows, maybe next year Philip will return armed to the teeth with all the quiz-related facts necessary to blow the other teams out of the water.

Eleanor Bolton had a lot in common with many other newbies – she was joining us from somewhere far from the UK: in her case, Houston, Texas. She says: ‘As it was online this year, it was easy to attend despite the time difference … I came away from the conference with a renewed sense of energy, plenty of ideas about future training and business development, and a long list of book recommendations to add to my reading list.’

Alison Gilbert, who had been to last November’s online conference, but not (yet) to an in-person one, translated her own learning points directly into action, by blogging about blogging, specifically ‘Blogging: Making it work for you and your business’, presented by Kia Thomas, Liz Dalby and Claire Bacon. As Alison, inspired by the session, observed: ‘Blogging is as individual as each person’, and with her maths degree and her love of lists, her blog, a list of top-ten blogging tips, testified to this.

Veterans’ verdict: ‘I really felt at home’

Among those who had been to CIEP (or SfEP) in-person conferences, some of them on many occasions, a word used to describe the event was, well, we’ll hand over to Sue Littleford: ‘a triumph. Full stop. How Beth delivers such fabulous conferences year in, year out, I don’t know. Hats off to her and her team!’ Jill French used the same word: ‘it was a triumph’.

It was Annie Deakins’ fifth conference, and at the end of her blog post she helpfully included links to her reviews of a couple of previous conferences, useful for those who wanted to compare the online and in-person events.

The comparisons by our veterans were favourable. Kia Thomas spoke for many, in ‘A post about CIEP2021 and also not entirely about CIEP2021’:

The conference team did a fantastic job of making sure we got as many of the best bits of the ‘real’ conference as we could – brilliant speakers, opportunities to learn things, the famous quiz and, best of all, the chance to catch up with colleagues and make new friends. There were plenty of opportunities for video networking, and the virtual space meant that many were able to attend who wouldn’t have been able to make it in person.

Louise Bolotin singled out Wonder as the tech aspect that made the conference so conference-like for her:

The one thing that made the conference as near a replica to being there in person was the Wonder platform. Browser-based, it allows you to join or form circles with others within a dedicated ‘room’ and chat via webcam. Chatting to colleagues is always one of the best things about attending a conference – the only thing missing was buying each other a drink, but otherwise Wonder ticked an awful lot of boxes.

Sue Littleford enjoyed the international feel:

One clear advantage of an online conference is that far more delegates can attend (we had plenty of members staying up very late indeed, or getting up painfully early, depending on their time zone), but the second advantage is that speakers can also be spread around the world – we had contributions from Canada, the US, Thailand and Australia, as well as from all around the UK.

The ability to catch up later through recorded sessions was invaluable to many, particularly Louise Bolotin, who described herself as ‘frantically rushed off my feet’ with work at the time of the conference. Jill French appreciated this too:

There was the added bonus of staggering some of the delivery beyond the conference with materials including not just digital handouts but hours of recordings to watch back.

Jill also discovered the benefits of networking from home:

As a mainly introverted soul, used to working alone, I did wonder whether the networking side of an online conference could work at all, but it did. I even found that, as I was sitting in my normal work place (true for most delegates I suspect), this was conducive to relaxed interactions where I really felt at home, wait – I really was at home.

There was one final benefit to holding the conference online, something we might call the ‘Hugh Factor’. Jill French explains: ‘Hugh Jackson, a most capable, self-effacing and amusing chair, made entertaining introductions, talks and commentary through the whole event.’ This sort of ubiquity wouldn’t have been as possible in person, and there was something about Hugh’s warm ‘fireside chat’ style that translated particularly well to the screen. Plus, online no one else need see us blubbing. Sue Littleford says: ‘Last year, [Hugh’s] closing words reduced a great many of us to tears … This year, we were ready with our tissues, fortunately: he did it again, dammit.’

Some things don’t change, whether the conference is online or in person. On her Facebook business page, Nicky Taylor talked about ‘Fizzing with energy and new ideas, but aware I need space and time to formulate something coherent and meaningful.’ Many of us can relate to that.

Presenters’ perspectives: ‘It was genuinely fun’

How did the experience compare for the speakers? Although Liz Dalby didn’t relish the prospect of delivering her session on Zoom, she said yes when Beth came knocking, and (in a post entitled ‘Learning to say yes’) she says:

I’m so glad I did say yes, because the session went well – in fact, it was really enjoyable – and we received positive feedback from the people who came and watched and asked questions. I enjoyed it just as much as I’ve enjoyed taking part in panel sessions in the past in real life, or giving short talks and presentations. Which is to say, it was genuinely fun.

Sophie Playle, who ran a session on guiding principles for development editing, found she enjoyed presenting on screen more than when she’d done it in person, describing it in her Liminal Pages letter as ‘the perfect middle step between having little presenting experience and presenting confidently in-person. Talking to my laptop in my own living room is far less daunting than standing in front of a crowd! I was still nervous, but nowhere near as much as I was before.’

Jill French was another session leader, presenting on Word styles, and her short mention of the event was notable in its emphasis on the distances all but cancelled out by the online format: ‘A big thank you to Janet MacMillan from Canada who graciously introduced the session I ran from Hampshire.’

What next?

Based on the reviews of this year’s conference, it feels like it hardly matters whether next year’s, scheduled for 10 to 12 September 2022, is online or in person. And the good news is that it’ll be both. There’ll be an in-person event at Kents Hill Park near Milton Keynes, and a virtual element running alongside. After #CIEP2021 there must be many people who feel the same as Annie Deakins, who, looking forward to next year, wrote: ‘If real life isn’t possible, I’ll be just as pleased to see you all online.’

#CIEP2021 on the CIEP blog

Summaries of all of the 2021 CIEP conference sessions are now available on this blog! Don’t miss Hugh Jackson’s opening remarks or Dayita Nereyeth’s heartwarming summary.

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Photo credit: group call by Chris Montgomery on Unsplash.

Posted by Abi Saffrey, CIEP blog coordinator.

The views expressed here do not necessarily reflect those of the CIEP.